At the World Aviation Festival 2025, Oliver Ross (KM Malta Airlines, Loyalty & CRM) outlined how the boutique carrier is launching a real-time loyalty marketplace to drive engagement beyond flights. …
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At the World Aviation Festival 2025, Mike Petrella (United Airlines, MileagePlus) today outlined how United is transforming loyalty into a human-centric ecosystem built on travel, data, and media. With partnerships …
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At the World Aviation Festival 2025, airline and travel leaders from LATAM, Azul, Vueling, TAP Air Portugal, and Cover Genius examined how smart partnerships can unlock new value for passengers …
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At the World Aviation Festival 2025, Cristina Yoshida, Director of Loyalty at Azul, highlighted how Azul Fidelidade is evolving into an everyday loyalty ecosystem powered by subscription plans, premium credit …
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At the World Aviation Festival 2025, Cristian Ortiz, CEO of LATAM Pass, outlined how the programme is evolving from a traditional frequent flyer scheme into a digital-first, everyday loyalty ecosystem …
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At the World Aviation Festival 2025, a panel of loyalty leaders including Ben Lipsey (Flying Blue, Air France–KLM), Nejib Ben-Khedher (Emirates Skywards), Gerald Schloegl (Lufthansa Miles & More), Markus Puffer …
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Global Loyalty Organisation, now in its 3rd year as a World Aviation Festival partner, dove into the headline sessions to unpack the key themes shaping the rest of 2025—and setting …
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The WAF’s 2025 blog highlights key travel trends, including solo female travel, persistent supply chain challenges, nostalgic destinations, AI-powered trip planning, and the rise of longer “bleisure” getaways.
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00:00 Introduction • 01:34 About real-time personalisation • 04:41 Main challenges in implementing real-time personalisation • 05:47 Main KPIs for measuring success • 08:58 Use of AI and data analytics …
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00:00 Introduction • 01:34 About real-time personalisation • 04:41 Main challenges in implementing real-time personalisation • 05:47 Main KPIs for measuring success • 08:58 Use of AI and data analytics …
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