Inspired by guest feedback, the program lets members earn 10 points for every eligible dollar spent, which can be redeemed for menu items, including Sweetgreen’s newly launched Ripple Fries.
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Sweetgreen is set to launch a revamped, points-based loyalty program in early 2025, following feedback that its previous tiered system—offering both free and paid subscription options—was overly complex.
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2-tiered loyalty program has been digital only. In the next few months, the loyalty perks will also apply for in-store purchases.
