Published by McKinsey & Company, the article features Diageo’s Chief Innovation Officer, Mark Sandys, discussing how the company is transforming consumer experience and loyalty through data, innovation platforms, and generative …
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As artificial intelligence (AI) continues to evolve, organizations are moving beyond experimentation and into large-scale adoption. The State of AI 2025 report highlights key trends, challenges, and best practices shaping …
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The McKinsey report highlights six transformative trends in tourism and hospitality, including asset-light models, strategic acquisitions, home-sharing growth, demand for curated travel experiences.
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The McKinsey report on MENA’s grocery sector highlights strong growth in modern trade, eGrocery, and discount formats, driven by increasing consumer demand for convenience, value, and premium products. Retailers that …
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B2B sales is undergoing a transformative evolution due to emerging technologies, especially generative AI (gen AI). While the fundamental role of sales—building trust and creating value—remains, tools like gen AI …
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Travelers increasingly prioritize activities over destinations, driving demand in the $1 trillion experience market, especially among younger generations. Despite this, nearly half of bookings remain offline. Small providers struggle with …
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Article covers key characteristics and preferences for Gen Z vs. Millennials and preferred shopping habits.
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McKinsey & Co. published an interesting article on experiential loyalty and the effect of “delight” for customers. The report covers: the definition of ‘customer delight’, economic impact, drivers of delight, …
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00:00 – Key milestones • 03:25 – On super app and partnerships • 05:55 – Is having a super app now a must for airlines, or are there other ways …
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00:00 – Key milestones • 03:25 – On super app and partnerships • 05:55 – Is having a super app now a must for airlines, or are there other ways …
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