Fraud in loyalty programs is a significant concern, with a recent Ernst & Young study estimating annual losses to exceed $1 billion (‘Unmasking Loyalty Scheme Fraud,’ June 2024). “This new patent exemplifies our commitment to …
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Snipp Interactive Inc., today announced its latest advancements in combating the growing threat of fraud in promotions, loyalty and receipt-based programs.
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0:00 – on current tech trends in loyalty • 2:20 – on foreword from Thomas O’Toole and contribution from Michael Smith and Lincoln Hunter • 4:00 – Thomas O’Toole (Kellogg) …
