Location: London, England, United Kingdom. Click inside to apply.
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GLO
Music is Universal
It’s the passionate and dedicated team at Universal Music who help make us the world’s leading music company. From A&R to finance, legal to digital, sales to marketing, Universal Music is the place to grow and develop your career within a truly commercial and innovative business that leads in everything it does.
Everyone is welcome to apply for our roles, and we are determined to ensure that no applicant or employee receives less favourable treatment because of gender, race, disability, sexual orientation, religion, belief, age, marital status, background, pregnancy, or caring responsibilities. We also recognise the importance of diversity of thought within our teams and are fully committed to embracing the talents of people with autism, dyslexia, ADHD, and other forms of neurocognitive variation.
We will always seek to make appropriate adjustments to recruitment, workplaces, and work processes to be fully inclusive to people with different needs and working styles. If you need us to make any reasonable adjustments for you from application onwards, including alternatives to the online form or to disclose a neurocognitive condition, please email UniversalMusicCareers@umusic.com.
The A Side: A Day in The Life
We’re seeking a Growth Marketing Coordinator to join our dynamic Universal Music for Creators team. In this role, you’ll be responsible for developing and executing the subscription growth marketing strategy, which includes monitoring ongoing campaigns and collaborating with cross-functional teams to ensure smooth planning, launch, runtime, and takedown.
Additionally, you’ll help manage relationships with paid media agencies to meet campaign objectives and prepare assets. Administrative tasks such as creating purchase orders, updating marketing schedules, and organising files will also be part of your responsibilities. Furthermore, you’ll closely collaborate with the brand marketing team, tech, and data to ensure alignment and synergy across initiatives.
Your role will involve managing and optimising owned media channels, including email and onsite platforms, to achieve subscription targets and staying updated on industry trends, competitive landscapes, and emerging technologies impacting digital marketing to inform your strategic decisions.
The B Side: Skills & Experience
Be Organised
- Monitor ongoing subscription campaigns, working with cross-functional teams to ensure efficient planning, launch, run time, and take down.
- Support the team with administrative tasks such as creating POs, updating marketing schedules, and organising files.
Be Collaborative
- Support in developing and executing Universal Music for Creator’s subscription growth marketing strategy.
- Collaborate with the marketing and creative teams to design campaign materials.
- Assist with managing relationships with paid media agencies, ensuring campaign goals are met, and aiding in briefing and preparing campaign assets.
- Support our customer service agency in addressing and resolving customer queries, ensuring high customer satisfaction and efficient communication.
Be Innovative
- Stay informed on industry trends, competitive landscapes and new technologies impacting digital marketing.
Be Strategic
- Manage and optimise owned and paid media channels, to ensure the achievement of our subscription targets.
- Assist the team in developing an effective email marketing strategy, including creative, audience targeting, journey mapping, and reporting.
Person Specification
Necessary
- Experience in performance marketing and/or growth marketing for a B2C brand with a proven track record.
- Strong analytical skills.
- Proficiency with Excel.
- Experience managing multiple projects simultaneously, prioritising, meeting deadlines, and working in a fast-paced environment.
- A pro-active, self-starter mindset and excellent communication skills
Desirable
- Experience identifying meaningful, actionable insights within past successful growth marketing campaigns. Subscription experience is a plus.
- Hands-on experience with campaign management, including developing and reporting on metrics and KPIs for business goals.
- Experience running end-to-end subscription growth marketing campaigns that encompass owned and paid media properties.
Bonus Tracks: Your Benefits
- Group Personal Pension Scheme (between 3% and 9%)
- Private Medical Insurance
- 25 paid days of annual leave
- Interest Free Season Ticket Loan
- Holiday Purchase scheme
- Dental and Travel Insurance options
- Cycle to Work Scheme
- Salary Sacrifice Cars
- Subsidised Gym Membership
- Employee Discounts (Reward Gateway)
Just So You Know…
The company presents this job description as a guide to the major areas and duties for which the jobholder is accountable. However, the business operates in an environment that demands change and the jobholder’s specific responsibilities and activities will vary and develop. Therefore, the job description should be seen as indicative and not as a permanent, definitive, and exhaustive statement.
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