The unique partnership will showcase the distinctive heritage and charm of three iconic North American properties within The Luxury Collection’s portfolio through a creative lens.
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Marriott InternationalThe Luxury Collection, part of Marriott Bonvoy’s portfolio of over 30 extraordinary hotel brands, today announces a partnership with Michael McGregor, the Los Angeles-based artist celebrated for his striking and vibrant depictions of everyday life. In his first collaboration with a global hotel brand, McGregor has partnered with The Luxury Collection to create a bespoke series of original drawings that celebrate the local charm and culture of three of the portfolio’s most esteemed North American properties: Palace Hotel, a Luxury Collection Hotel, San Francisco; Hotel Ivy, a Luxury Collection Hotel, Minneapolis; and Perry Lane Hotel, a Luxury Collection Hotel, Savannah. This exclusive collaboration reinforces the brand’s commitment to providing guests with immersive experiences that capture the soul and cultural vibrancy of each destination, seen through the unique lens of global creatives.
Known for exploring themes of luxury, leisure, and travel with expressive style, McGregor was inspired by his personal experiences at the three hotels to create one-of-a-kind artworks that reflect the identity and locale of each destination. Whether capturing the Gilded Age opulence of Palace Hotel, a Luxury Collection Hotel, San Francisco, the flourishing arts and design scene surrounding Hotel Ivy, a Luxury Collection Hotel, Minneapolis, or the romance and historic charm of Perry Lane Hotel, a Luxury Collection Hotel, Savannah, McGregor’s drawings translate each hotel’s sense-of-place with his signature whimsy.
“At The Luxury Collection, we are passionate about unearthing the authentic essence of a destination and creating moments of discovery that resonate long after guests depart,” said Bruce Rohr, Vice President and Global Brand Leader, The Luxury Collection. “Michael McGregor’s talent for distilling the spirit of a place with unmistakable character and flair beautifully encapsulates this mission. His drawings are artistic celebrations of personal exploration. In the same spirit, we hope to inspire our guests to discover and fall in love with the destinations they visit in their own unique ways.”
The drawings will also be integrated into the guest journey at these select hotels through bespoke guest collateral and visual storytelling elements including welcome notes and amenity cards that evoke a deep sense of place. Additionally, a curated box set of postcards featuring five of McGregor’s illustrations will be available for purchase at participating properties and online, offering guests a timeless memento of their stays.
To further bring the collaboration to life, each of the three hotels will offer bespoke guest programming inspired by McGregor’s artistic process and his whimsical approach to capturing a sense of place. At Palace Hotel, a Luxury Collection Hotel, San Francisco, guests will be invited to join Sketches Through Time, a guided walking tour through the hotel’s historic spaces culminating in a sketching session led by a local artist. Using custom sketch kits and materials, guests will be encouraged to interpret the property’s iconic architectural and cultural details that inspired Michael himself.
Perry Lane Hotel, a Luxury Collection Hotel, Savannah and Hotel Ivy, a Luxury Collection Hotel, Minneapolis will also introduce interactive sketching activations celebrating local creativity and personal expression. At the rooftop bar Peregrin at Perry Lane Hotel, a Luxury Collection Hotel, Savannah, the Sketch & Sip event will invite guests to create their own illustrations of Savannah while enjoying the lively atmosphere. Guests’ artworks will then be shared on social media for a friendly competition, with the lucky winner receiving a postcard set, gift card to Peregrin, and a complimentary one-night stay at the hotel. Meanwhile, Hotel Ivy, a Luxury Collection Hotel, Minneapolis, will also host a sketching class led by local artists. Held within the hotel’s skyway system, guests will reimagine impressive views of the Ziggurat-inspired Ivy Tower and downtown Minneapolis skyline. These activations will offer guests thoughtful moments of connection and creativity – an extension of Michael’s belief in approaching travel with an observational and curious spirit.
“I find inspiration in the quiet observations of everyday life and the freedom to explore at my own pace, so travel has always been a driving force in my creative process. Partnering with The Luxury Collection is a natural fit, as the brand’s approach to travel resonates with my own, both valuing curiosity and the thrill of unexpected discoveries,” said Michael McGregor. “The hotels I visited were as unique as the destinations they inhabited, with stories and characters waiting to be uncovered. It’s been a fulfilling artistic endeavor to share my perspectives on these remarkable places and bring them to life through my drawings.”
The postcard set will be available to purchase online at TheLuxuryCollectionStore.com and on property at select locations.
ABOUT THE LUXURY COLLECTION HOTELS & RESORTS
The Luxury Collection® is comprised of world-renowned hotels and resorts offering unique, authentic experiences that evoke lasting, treasured memories. For the global explorer, The Luxury Collection offers a gateway to the world’s most exciting and desirable destinations. Each hotel and resort is a unique and cherished expression of its location; a portal to the destination’s charms and treasures. Originated in 1906 under the CIGA® brand as a collection of Europe’s most celebrated and iconic properties, today The Luxury Collection brand is a glittering ensemble of over 120 of the world’s finest hotels and resorts in over 40 countries and territories. All of these hotels, many of them centuries old, are internationally recognized as being among the world’s finest. For more information and new openings, visit theluxurycollection.com or follow Instagram and Facebook. The Luxury Collection is proud to participate in Marriott Bonvoy®, the global travel program from Marriott International. The program offers members an extraordinary portfolio of global brands, exclusive experiences on Marriott Bonvoy Moments and unparalleled benefits including free nights and Elite status recognition. To enroll for free or for more information about the program, visit marriottbonvoy.com.
ABOUT MARRIOTT BONVOY
Marriott Bonvoy’s extraordinary portfolio offers renowned hospitality in the most memorable destinations in the world, with more than 30 brands that are tailored to every type of journey. From The Ritz-Carlton and St. Regis to W Hotels and more, Marriott Bonvoy has more luxury offerings than any other travel program. Members can earn points for stays at hotels and resorts, including all-inclusive resorts and premium home rentals, and through everyday purchases with co-branded credit cards. Members can redeem their points for experiences including future stays, Marriott Bonvoy Moments™, or through partners for luxurious products from Marriott Bonvoy Boutiques®. To enroll for free or for more information about Marriott Bonvoy, visit marriottbonvoy.com.
ABOUT MICHAEL MCGREGOR
Michael McGregor is a Los Angeles-based artist known for his distinctive, wide-eyed renderings that transform traditional subject matter into vibrant, thought-provoking works, with a focus on still life. His illustrations, often inspired by themes of luxury, travel, and leisure, have been featured on hotel stationery and in various lifestyle publications. In 2024, McGregor released Hotel Sketches: Capturing Moments of Travel and Leisure, a coffee table book that compiles his most iconic works, offering a visual journey through the nuances of travel and the beauty of everyday life.
Source: Marriott
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