First-of-its-kind program offers a new way for guests to earn points, access additional promotions, and receive free haircuts across 1,900 salons.
(Image Source)
GLOSupercuts®, the original value salon, today introduces Supercuts Rewards®, the first-of-its-kind loyalty program in the salon industry, rewarding guests with FREE haircuts and savings just for keeping up with their haircut routine. Guests can join at any Supercuts salon nationwide or online at Supercuts.com/Rewards. Once enrolled, members earn points on their spending and can redeem them for a choice of rewards, from dollars off services to free haircuts. Members also receive early access to promotions and special offers.
“Supercuts Rewards® is the result of a deep commitment to listening to our guests and evolving based on their needs,” said John Davi, Executive Vice President and Chief Digital Officer at Regis Corporation. “Our guests told us they want the flexibility to choose their rewards and, most importantly, to earn free haircuts. We’re ecstatic to introduce the first program of its kind in the industry, continuing our legacy of innovation that began nearly 50 years ago with the very concept of a value salon. We can’t wait for our guests to enjoy the benefits.”
To enroll in Supercuts Rewards®, guests sign up in-salon or online at Supercuts.com/Rewards. Once enrolled, they can start earning and redeeming. It’s simple:
- EARN: Guests earn one point per dollar spent at Supercuts® on all services and retail products. Guests also receive 50 welcome points just for enrolling.
- CHOOSE: Guests select their reward depending on their point balance:
- $5 certificate – 100 points
- $10 certificate – 200 points
- FREE Haircut – 400 points
- BE REWARDED: Guests redeem rewards at checkout in the salon for savings. The choice and the rewards are all theirs.
- Expiry: Each individual point expires one year from earning.
“Every year, millions of guests choose Supercuts® for their haircut needs. With Supercuts Rewards® we’re elevating the value and guest experience of every visit with exclusive benefits and rewards. We’re thrilled to reward guests not only for maintaining their hair routine, but also for their loyalty to Supercuts®,” said Michelle DeVore, Senior Vice President, Head of Marketing at Regis Corporation.
Guests can join Supercuts Rewards today at salons nationwide and online at Supercuts.com/Rewards.
About Supercuts:
Supercuts®, the original value salon, is owned and franchised by Regis Corporation (NasdaqGM:RGS), a leader in beauty salons and cosmetology education. Supercuts offers haircutting, hair-color services and more through exceptional and professional haircare experiences completed by highly trained stylists at an affordable price. The salon also offers nationally recognized professional hair care products for sale at reasonable prices, including Paul Mitchell, Biolage, Redken, American Crew, Nioxin and more. Supercuts was founded in 1975 and is headquartered in Minneapolis, Minnesota at parent company Regis Corporation. As of June 30, 2024, there were 1,949 Supercuts salons in the United States and Canada generating sales of nearly $597 million in fiscal 2024.
Source: Supercuts
Disclaimer: Press release
© Press Release 2025
Send us your press releases to news@globalloyalty.org
Press releases originate from external third-party providers. This website does not have responsibility or control over its content, which is presented as is, without any alterations. Neither this website nor its affiliates guarantee the accuracy of the views or opinions expressed in the press release.
The press release is intended solely for informational purposes and does not offer tax, legal, or investment advice, nor does it express any opinion regarding the suitability, value, or profitability of specific securities, portfolios, or investment strategies. Neither this website nor its affiliates are liable for any errors or inaccuracies in the content, nor for any actions taken based on it. By using the information provided in this article, you agree to do so at your own risk.
To the maximum extent permitted by applicable law, this website, its parent company, subsidiaries, affiliates, shareholders, directors, officers, employees, agents, advertisers, content providers, and licensors shall not be liable to you for any direct, indirect, consequential, special, incidental, punitive, or exemplary damages, including but not limited to lost profits, savings, and revenues, whether in negligence, tort, contract, or any other theory of liability, even if the possibility of such damages was known or foreseeable.
The images used in press releases and articles provided by 3rd party sources belong to the respective source provider and are used for illustrative purposes in accordance with the original press releases and publications.
Disclaimer: Content
While we strive to maintain accurate and up-to-date content, Global Loyalty Organisation Ltd. makes no representations or warranties of any kind, express or implied, about the correctness accuracy, completeness, adequacy, or reliability of the information or the results derived from its use, not that the content will meet your requirements or expectations. The content is provided “as is” and “as available”. You agree that your use of the content is at your own risk. Global Loyalty Organisation Ltd. disclaims all warranties related to the content, including implied warranties of merchantability, fitness for a particular purpose, non-infringement, and title, and is not liable for a particular purpose, non-infringement, and title, and is not liable for any interruptions. Some jurisdictions do not allow the exclusion of certain warranties, so these jurisdictions may not apply to you. Global Loyalty Organisation Ltd. Reserves the right to modify, interrupt, or discontinue the content without notice and is not liable for doing so.
Global Loyalty Organisation Ltd. shall not be liable for any damages, including special, indirect, consequential, or incidental damages, or damages for lost profits, revenue, or use, arising out of or related to the content, whether in contract, negligence, tort, statute, equity, law, or otherwise, even if advised of such damages. Some jurisdictions do not allow limitations on liability for incidental or consequential damages, so this limitation may not apply to you. These disclaimers and limitations apply to Global Loyalty Organisation Ltd. and its parent, affiliates, related companies, contractors, sponsors, and their respective directors, officers, members, employees, agents, content providers, licensors, and advisors.
The content and its compilation, created by Global Loyalty Organisation Ltd, are the property of Global Loyalty Organisation Ltd. and cannot be reproduced without prior written permission.
