Now, eligible Shopify Plus and Advanced sellers in the U.S. can join YouTube's affiliate program through Google and YouTube apps available on the Shopify platform. This program allows Shopify merchants to collaborate with YouTube creators to promote their products, with sellers able to manage the program, content, and product analytics using Google Merchant Center.
(Image Source)
GLOShopify expanded its partnership with YouTube on Tuesday, according to a company blog post. Now, eligible Shopify Plus and Advanced sellers in the U.S. can join YouTube’s affiliate program through Google and YouTube apps available on the Shopify platform. This program allows Shopify merchants to collaborate with YouTube creators to promote their products, with sellers able to manage the program, content, and product analytics using Google Merchant Center.
YouTube creators can now promote products from brands like GoPure Beauty, BK Beauty, and HexClad through YouTube Shopping’s affiliate program. Additionally, YouTube is launching a Google Chrome extension for U.S. creators in the program, enabling them to save products, tag them in videos, and view potential earnings from promotions. This partnership with Shopify is part of YouTube’s broader commitment to social commerce. In 2022, YouTube’s Vice President of Shopping Product, David Katz, announced the collaboration with Shopify, allowing creators to link their Shopify stores directly on their channels, and the company has since expanded its shoppable content across Live, short-form, and long-form videos.
In 2023, YouTube viewers watched over 30 billion hours of shopping-related videos, according to YouTube Shopping Product Manager Suyog Karnawat, who highlighted the platform’s efforts to strengthen connections between creators and their audiences. YouTube has recently introduced updates to make shopping easier for viewers and tagging more accessible for creators.
YouTube is enhancing its content shopping features as other platforms introduce similar capabilities in the social commerce space. In 2022, Wish launched Wish Clips, allowing users to view product details and purchase items within short-form videos on the app. In 2023, TikTok introduced TikTok Shop in the U.S., enabling businesses to feature products on the app. Earlier this year, Amazon Live launched a shoppable, ad-supported channel on Prime Video, allowing viewers to browse, shop, and interact with content directly from their TVs or mobile devices.
Source: Shopify
Disclaimer: Press release
© Press Release 2025
Send us your press releases to news@globalloyalty.org
Press releases originate from external third-party providers. This website does not have responsibility or control over its content, which is presented as is, without any alterations. Neither this website nor its affiliates guarantee the accuracy of the views or opinions expressed in the press release.
The press release is intended solely for informational purposes and does not offer tax, legal, or investment advice, nor does it express any opinion regarding the suitability, value, or profitability of specific securities, portfolios, or investment strategies. Neither this website nor its affiliates are liable for any errors or inaccuracies in the content, nor for any actions taken based on it. By using the information provided in this article, you agree to do so at your own risk.
To the maximum extent permitted by applicable law, this website, its parent company, subsidiaries, affiliates, shareholders, directors, officers, employees, agents, advertisers, content providers, and licensors shall not be liable to you for any direct, indirect, consequential, special, incidental, punitive, or exemplary damages, including but not limited to lost profits, savings, and revenues, whether in negligence, tort, contract, or any other theory of liability, even if the possibility of such damages was known or foreseeable.
The images used in press releases and articles provided by 3rd party sources belong to the respective source provider and are used for illustrative purposes in accordance with the original press releases and publications.
Disclaimer: Content
While we strive to maintain accurate and up-to-date content, Global Loyalty Organisation Ltd. makes no representations or warranties of any kind, express or implied, about the correctness accuracy, completeness, adequacy, or reliability of the information or the results derived from its use, not that the content will meet your requirements or expectations. The content is provided “as is” and “as available”. You agree that your use of the content is at your own risk. Global Loyalty Organisation Ltd. disclaims all warranties related to the content, including implied warranties of merchantability, fitness for a particular purpose, non-infringement, and title, and is not liable for a particular purpose, non-infringement, and title, and is not liable for any interruptions. Some jurisdictions do not allow the exclusion of certain warranties, so these jurisdictions may not apply to you. Global Loyalty Organisation Ltd. Reserves the right to modify, interrupt, or discontinue the content without notice and is not liable for doing so.
Global Loyalty Organisation Ltd. shall not be liable for any damages, including special, indirect, consequential, or incidental damages, or damages for lost profits, revenue, or use, arising out of or related to the content, whether in contract, negligence, tort, statute, equity, law, or otherwise, even if advised of such damages. Some jurisdictions do not allow limitations on liability for incidental or consequential damages, so this limitation may not apply to you. These disclaimers and limitations apply to Global Loyalty Organisation Ltd. and its parent, affiliates, related companies, contractors, sponsors, and their respective directors, officers, members, employees, agents, content providers, licensors, and advisors.
The content and its compilation, created by Global Loyalty Organisation Ltd, are the property of Global Loyalty Organisation Ltd. and cannot be reproduced without prior written permission.
