JOB PURPOSE:

Manage the Airline loyalty programs, build relationships, foster partnership longevity, analyze data optimizing customer engagement to strengthen loyalty, increase retention and contribute to the generation of revenue streams.

KEY ACCOUNTABILITIES:

• Identify potential partners that align with the airline’s loyalty program goals and assist with negotiating partnership agreements.
• Cultivate and maintain strong relationships with partner organizations to ensure collaboration and mutual benefit.
• Oversee the integration of partner offerings into the airline’s loyalty program, ensure a seamless and rewarding experience for members.
• Collaborate with marketing teams to develop and execute promotional campaigns that highlight the benefits of partnership agreements to loyalty program members.
• Analyze data related to partnership performance, member engagement, and customer behavior to optimize partnership strategies.
• Implement initiatives to engage loyalty program members with partner offers and promotions.
• Identify opportunities to generate additional revenue through partnership initiatives, such as co-branded promotions or joint marketing efforts.
• Ensure that partnership agreements comply with legal and contractual requirements.

PROFESSIONAL EXPERIENCE:

• Minimum of 5 years of experience in related fields
• Experience in managing partnerships and collaborations, ideally within the airline industry or a related field. This includes negotiating agreements, monitoring performance, and ensuring mutually beneficial outcomes.
• Familiarity with loyalty programs, either from the airline industry or other sectors, can be valuable. Understanding the dynamics of customer loyalty, rewards, and member engagement is essential.
• A strong background in business development.
• Experience in marketing, especially in the context of promoting partnership initiatives to customers and members of a loyalty program.
• Experience in developing and implementing initiatives to engage customers and members, enhancing their experience within loyalty programs.

 ACADEMIC QUALIFICATIONS:

• Bachelor’s degree in marketing, business administration or a related field is preferred.

SKILLS

• Strong negotiation skills are essential.
• Building and maintaining positive relationships with partner companies involves effective communication, conflict resolution, and ensuring partners remain engaged and satisfied.
• Proficiency in data analysis to track and measure the performance of partnerships, gather insights, and make data-driven decisions for optimization.
• Understand financial metrics, budgeting, and revenue models to assess the financial impact of partnership agreements.
• Excellent written and verbal communication skills for conveying partnership proposals, updates, and performance reports to internal and external stakeholders.
• A deep understanding of customer needs and preferences for tailoring partnership offerings that resonate with loyalty program members.
• Ability to analyze market trends, competitive landscapes, and partnership performance data to identify opportunities and challenges.
• Effective collaboration with various departments to execute partnership initiatives successfully.
• Adaptability to changing market conditions and emerging opportunities is essential.
• Thinking creatively to develop unique partnership ideas and innovative ways to engage customers.
• Excellent spoken and written English, Arabic will be an advantage.

 COMPETENCIES:

• Drives Vision and Purpose – Paint a compelling picture of the vision and strategy that motivates others to action.
• Communicates Effectively – Developing and delivering multi-mode communication that conveys a clear understanding of unique needs of different audiences.
• Cultivates Innovation – Creating new and better ways for the organization to be successful.
• Customer Focus – Building customer relationships and delivering customer centric solutions.
• Drives Results – Consistently achieving results, even under tough circumstances.
• Teamwork & Collaboration – Building partnerships and working collaboratively with others as a team to meet shared objectives.

The city that is already transforming the way we live is now redefining the way we fly.  Riyadh Air, a brand-new chapter in the sky. The new national airline that’s shaping the future of flying.