...with a fresh focus on featuring exclusive offers from local businesses.
(Image Source)
GLOThe Mi Rewards loyalty program is gearing up for a relaunch across five towns and cities in the UK after undergoing significant updates, aiming to foster local and loyal shopping practices.
Distinguished as a pioneering loyalty platform, the revamped Mi Rewards places local offers at the forefront. Participants accrue points by patronizing local businesses, which can then be redeemed for exclusive deals from those same establishments.
Powered by Perth-based fintech firm Miconex in collaboration with loyalty solutions provider Stampfeet, the Mi Rewards program is both free to join and accessible online or via a dedicated app. A notable feature of the program is its integration with users’ regular payment cards, automatically awarding points for transactions made with registered businesses in the respective town or city.
Branded as “the frequent shopper loyalty program,” Mi Rewards also introduces a gamification element, allowing users to earn badges as they shop and advance to the esteemed “Local Hero” status.
Colin Munro, managing director of Miconex, highlighted the program’s enhancements, emphasizing its seamless functionality coupled with upgrades aimed at meeting customer and business needs alike.
Asaf Rozin, CEO of Stampfeet, commended Mi Rewards as an exemplary loyalty initiative benefitting all stakeholders. Rozin also underscored the program’s positive impact on local economies, emphasizing its innovative approach to supporting local commerce and fostering collaboration between national brands and independent businesses.
Perth in Scotland is the first city to launch the updated Mi Rewards program, featuring a diverse array of exclusive local offers ranging from 2-for-1 gin tastings to discounted bungee jumps. Local businesses, such as Perth Distillery, are enthusiastic about the program’s focus on exclusive offers, recognizing its potential to attract new customers and retain existing ones.
Iain McDonald, co-founder of Perth Distillery, expressed optimism about the program’s ability to drive foot traffic and increase brand visibility, especially in light of the challenges posed by the pandemic. He believes that attractive offers facilitated by Mi Rewards will incentivize customers to explore local businesses like Perth Distillery, ultimately benefiting both customers and businesses alike.
Source: Mi Rewards
Disclaimer: Press release
© Press Release 2025
Send us your press releases to news@globalloyalty.org
Press releases originate from external third-party providers. This website does not have responsibility or control over its content, which is presented as is, without any alterations. Neither this website nor its affiliates guarantee the accuracy of the views or opinions expressed in the press release.
The press release is intended solely for informational purposes and does not offer tax, legal, or investment advice, nor does it express any opinion regarding the suitability, value, or profitability of specific securities, portfolios, or investment strategies. Neither this website nor its affiliates are liable for any errors or inaccuracies in the content, nor for any actions taken based on it. By using the information provided in this article, you agree to do so at your own risk.
To the maximum extent permitted by applicable law, this website, its parent company, subsidiaries, affiliates, shareholders, directors, officers, employees, agents, advertisers, content providers, and licensors shall not be liable to you for any direct, indirect, consequential, special, incidental, punitive, or exemplary damages, including but not limited to lost profits, savings, and revenues, whether in negligence, tort, contract, or any other theory of liability, even if the possibility of such damages was known or foreseeable.
The images used in press releases and articles provided by 3rd party sources belong to the respective source provider and are used for illustrative purposes in accordance with the original press releases and publications.
Disclaimer: Content
While we strive to maintain accurate and up-to-date content, Global Loyalty Organisation Ltd. makes no representations or warranties of any kind, express or implied, about the correctness accuracy, completeness, adequacy, or reliability of the information or the results derived from its use, not that the content will meet your requirements or expectations. The content is provided “as is” and “as available”. You agree that your use of the content is at your own risk. Global Loyalty Organisation Ltd. disclaims all warranties related to the content, including implied warranties of merchantability, fitness for a particular purpose, non-infringement, and title, and is not liable for a particular purpose, non-infringement, and title, and is not liable for any interruptions. Some jurisdictions do not allow the exclusion of certain warranties, so these jurisdictions may not apply to you. Global Loyalty Organisation Ltd. Reserves the right to modify, interrupt, or discontinue the content without notice and is not liable for doing so.
Global Loyalty Organisation Ltd. shall not be liable for any damages, including special, indirect, consequential, or incidental damages, or damages for lost profits, revenue, or use, arising out of or related to the content, whether in contract, negligence, tort, statute, equity, law, or otherwise, even if advised of such damages. Some jurisdictions do not allow limitations on liability for incidental or consequential damages, so this limitation may not apply to you. These disclaimers and limitations apply to Global Loyalty Organisation Ltd. and its parent, affiliates, related companies, contractors, sponsors, and their respective directors, officers, members, employees, agents, content providers, licensors, and advisors.
The content and its compilation, created by Global Loyalty Organisation Ltd, are the property of Global Loyalty Organisation Ltd. and cannot be reproduced without prior written permission.
