With Club Vistara merging into Flying Returns, Air India’s loyalty programme dons an all-new avatar, Maharaja Club bringing you the best of both worlds while offering unparalleled privileges and exclusive benefits. Rest assured; all existing Flying Returns benefits will be maintained.
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Air IndiaNomenclature and Tiers
All tiers – Red, Silver, Gold, Platinum would be the same as before. The currency would be called ‘Maharaja Points’ and the member programme ID would be named as ‘Maharaja Club ID.’
The story behind the new brand identity
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The Maharaja, Air India’s legendary mascot, today in its refreshed avatar is synonymous with elevated moments of customer engagement and delight as can be evidently witnessed by its subtle yet distinguished presence within the airline’s Business and First-Class offerings. The endeavour is to invoke the spirit of the iconic Maharaja in every experience, making customers feel truly special. The loyalty programme is an epitome of the relationship the customer shares with the brand, and it was only befitting that the loyalty programme be called ‘Maharaja Club’.
That special feeling
Maharaja Club is designed to go the extra mile, ensuring the customer feels recognised, acknowledged, and privileged at every step, reaffirming our commitment to make every journey with Air India an exceptional one. And that’s where ‘the special feeling’ comes in. Whether it is breezing past the crowd at Priority check-in and boarding or levelling up to more comfort and space by way of a cabin upgrade, Maharaja Club aims to evoke ‘that special feeling’ across various touchpoints.
Benefits and privileges
All benefits and privileges remain the same. Earn Maharaja Points each time you fly with Air India, and our 24 Star Alliance Airline Partners or spend with our non-airline partners. You can then redeem these Maharaja Points for Reward Flights and Cabin Upgrades. As a coveted member, we ensure you feel special– whether on ground or in the sky!
Source: Air India
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