Ad-Panel
Join GLO today for largest global network of loyalty & CX professionals and latest loyalty research & analysis.
Home » Articles » Hilton Opens its First Tapestry Collection by Hilton Hotel in Melbourne with The Motley Hotel Richmond

Hilton Opens its First Tapestry Collection by Hilton Hotel in Melbourne with The Motley Hotel Richmond

by GLO
0 comments

After 18 months of delighting guests with its eclectic charm and rich history, The Motley Hotel Richmond is proud to announce its next chapter, joining the Tapestry Collection by Hilton brand. This exciting partnership marks the debut of the brand in Australia, bringing its authentic Richmond Charm to a wider audience, all while maintaining the unique personality and local flavour that has made the hotel a must-visit destination in Melbourne.

Hilton Worldwide Holdings Inc.

(Image Source)

Hilton Worldwide Holdings Inc.

After 18 months of delighting guests with its eclectic charm and rich history, The Motley Hotel Richmond is proud to announce its next chapter, joining the Tapestry Collection by Hilton brand. This exciting partnership marks the debut of the brand in Australia, bringing its authentic Richmond Charm to a wider audience, all while maintaining the unique personality and local flavour that has made the hotel a must-visit destination in Melbourne.

With over 139 distinctive hotels across 16 countries and territories, Tapestry Collection by Hilton offers unique and vibrant experiences. Every hotel tells its own story through its design, décor, and artwork, inspired by its locale to create a bold and stylish atmosphere. These hotels provide authentic experiences that encourage local exploration and adventure, with amenities and on-property experiences tailored to each destination.

“The addition of The Motley Hotel Richmond to our Tapestry Collection by Hilton portfolio marks an exciting milestone as we debut this stylish, upscale brand in Australia. We are on track to more than triple the number of Tapestry Collection by Hilton properties in Asia Pacific as demand for compelling and distinct lifestyle hotel offerings continue to climb across the region,” said Alan Watts, president, Asia Pacific, Hilton. “The Motley Hotel’s unique blend of history, art and modern sophistication perfectly aligns with Hilton’s commitment to offering guests authentic and memorable experiences and we look forward to sharing all that The Motley has to offer in this highly desirable destination.”

 

“The Motley Hotel’s unique blend of history, art and modern sophistication perfectly aligns with Hilton’s commitment to offering guests authentic and memorable experiences and we look forward to sharing all that The Motley has to offer in this highly desirable destination.”

Alan Watts headshot

(Image Source)

Alan Watts

President, Asia Pacific, Hilton

Since opening its doors, The Motley Hotel has been celebrated for its distinctly Melbourne vibe—an artistic fusion of bold design, playful textures, and a deep connection to the city’s creative heart. Rising from the historic Federation Terraces of Bridge Road, the hotel pays homage to Melbourne’s storied past, standing on the site once graced by the famed seamstress Ms. Mary Parker.

With 80 bespoke rooms, each thoughtfully curated to reflect Melbourne’s vibrant arts scene, The Motley Hotel provides a unique haven for travellers. Beyond the rooms, guests enjoy access to an array of amenities, including offsite gym access just a short stroll from the hotel, room service, and exclusive packages that reflect the local lifestyle. The hotel’s distinctive style, much like the patchwork of patterns it is named for, weaves together historical charm with modern comforts, inviting guests into a stay that feels both vibrant and nostalgic.

The Motley Hotel Richmond, Tapestry Collection by Hilton - Guest Room

(Image Source)

“The Motley Hotel is a prime example of a Tapestry Collection by Hilton, a gathering of independent hotels, each with a distinct, individually vibrant personality. Its spirited food and beverage offerings have swiftly become firm favourites with locals, and aptly capture the city’s vibrant food scene with a menu that showcases Melbourne’s seasonal produce and the finest local suppliers. Rooted in stylish design, the property also offers guests authentic experiences and prime access to further explore the surrounding locale,” said Alexandra Jaritz, senior vice president, Brand Management, Asia Pacific, Hilton.

The Motley Hotel delivers an exceptional Melbourne dining experience through its standout venues: Ms Parker and Threads Rooftop Bar. Each space has swiftly become a local favourite, capturing the city’s vibrant food scene with a menu that showcases Melbourne’s rich seasonal produce and the finest local suppliers. At Ms Parker, guests are treated to a dining journey rooted in Melbourne’s culinary artistry, with each dish crafted to celebrate the region’s unique flavours. Just a few floors up, Threads Rooftop Bar provides an unforgettable open-air escape with a curated cocktail list that brings a fresh twist to classic drinks, perfect for sipping as the sun sets over the Richmond skyline.

The Motley Hotel Richmond, Tapestry Collection by Hilton - Guest Room

(Image Source)

Geoff Brady, owner, The Motley Hotel Richmond, Tapestry Collection by Hilton, said, “As a proud Richmond local, I’m thrilled that The Motley Hotel offers such a prime location for visitors. With just four tram stops to the MCG, guests can catch all the action from AFL games and major cricket matches. A short walk will take you to AAMI Park, home of the Melbourne Storm and Melbourne Victory, where rugby and soccer fans get their fix. And for tennis lovers, both Rod Laver Arena and Margaret Court Arena host the world-renowned Australian Open. These iconic venues also transform into stages for the biggest concerts and events throughout the year. It’s a prime spot for anyone wanting to experience Melbourne’s vibrant sports and entertainment culture.”

In joining the unique portfolio, The Motley Hotel Richmond, Tapestry Collection by Hilton will now be part of Hilton Honors – the award-winning guest-loyalty program for Hilton’s 24 distinct hotel brands. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose nearly any combination of Points and money to book a stay, an exclusive member discount, and free standard Wi-Fi. Members also enjoy popular digital tools available exclusively through the industry-leading Hilton Honors mobile app, where Hilton Honors members can check-in, choose their room, and access their room using a Digital Key.

Source: Hilton

Disclaimer: Press release
© Press Release 2025
Send us your press releases to news@globalloyalty.org
Press releases originate from external third-party providers. This website does not have responsibility or control over its content, which is presented as is, without any alterations. Neither this website nor its affiliates guarantee the accuracy of the views or opinions expressed in the press release.
The press release is intended solely for informational purposes and does not offer tax, legal, or investment advice, nor does it express any opinion regarding the suitability, value, or profitability of specific securities, portfolios, or investment strategies. Neither this website nor its affiliates are liable for any errors or inaccuracies in the content, nor for any actions taken based on it. By using the information provided in this article, you agree to do so at your own risk.
To the maximum extent permitted by applicable law, this website, its parent company, subsidiaries, affiliates, shareholders, directors, officers, employees, agents, advertisers, content providers, and licensors shall not be liable to you for any direct, indirect, consequential, special, incidental, punitive, or exemplary damages, including but not limited to lost profits, savings, and revenues, whether in negligence, tort, contract, or any other theory of liability, even if the possibility of such damages was known or foreseeable.
The images used in press releases and articles provided by 3rd party sources belong to the respective source provider and are used for illustrative purposes in accordance with the original press releases and publications.
Disclaimer: Content
While we strive to maintain accurate and up-to-date content, Global Loyalty Organisation Ltd. makes no representations or warranties of any kind, express or implied, about the correctness accuracy, completeness, adequacy, or reliability of the information or the results derived from its use, not that the content will meet your requirements or expectations. The content is provided “as is” and “as available”. You agree that your use of the content is at your own risk. Global Loyalty Organisation Ltd. disclaims all warranties related to the content, including implied warranties of merchantability, fitness for a particular purpose, non-infringement, and title, and is not liable for a particular purpose, non-infringement, and title, and is not liable for any interruptions. Some jurisdictions do not allow the exclusion of certain warranties, so these jurisdictions may not apply to you. Global Loyalty Organisation Ltd. Reserves the right to modify, interrupt, or discontinue the content without notice and is not liable for doing so.
Global Loyalty Organisation Ltd. shall not be liable for any damages, including special, indirect, consequential, or incidental damages, or damages for lost profits, revenue, or use, arising out of or related to the content, whether in contract, negligence, tort, statute, equity, law, or otherwise, even if advised of such damages. Some jurisdictions do not allow limitations on liability for incidental or consequential damages, so this limitation may not apply to you. These disclaimers and limitations apply to Global Loyalty Organisation Ltd. and its parent, affiliates, related companies, contractors, sponsors, and their respective directors, officers, members, employees, agents, content providers, licensors, and advisors.
The content and its compilation, created by Global Loyalty Organisation Ltd, are the property of Global Loyalty Organisation Ltd. and cannot be reproduced without prior written permission.

Leave a Comment

Global Loyalty Organisation
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.