Alaska Airlines • SAS • flydubai • IndiGO • United Airlines • Emirates • Cathay Pacific • Virgin Atlantic • Brussels Airlines • Air New Zealand • Qatar Airways • Riyadh Air • Marriott • Millennium Hotels & Resorts
• Wyndham • BWH Hotel Group • Choice Hotels • Hilton • Pizza Hut • Ocado • Matalan • Asda • Klarna • Amadeus • Celerant • Rakuten • Ascenda • Open Loyalty • SAP • Trip.com • Hotels.com • Google • Skyscanner • Loyalty Reports • Loyalty Careers • Loyalty Jobs.
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GLOAirlines, Alliances & Airports:
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Southwest Showcases Elevated Aircraft Cabin Design Southwest Airlines® is celebrating a major milestone in our journey to give Customers more choice with the delivery of the first aircraft with an updated cabin. This new aircraft provides a tangible way for our Customers to experience our elevated product.
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Shopping with EuroBonus Points Just Got Easier: SAS Launches EuroBonus Checkout SAS (Scandinavian Airlines) has officially launched EuroBonus Checkout, an innovative new platform that allows members to earn and spend EuroBonus points directly at checkout when shopping online. The feature debuts with Boozt, one of the Nordics’ leading online department stores, with more retail partners set to follow soon.
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One Step Closer to Seamless Skies: Alaska and Hawaiian Airlines Achieve Key Integration Milestone Alaska Airlines has announced a significant behind-the-scenes advance in its integration with Hawaiian Airlines: the successful completion of a key phase in combining their Passenger Service Systems (PSS). This integration marks a major step toward creating a seamless travel experience across both airlines — and passengers are beginning to see what that means in practice.
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flydubai customers to enjoy an elevated onboard experience in Economy Class from November 2025 The Dubai-based carrier continues to invest in elevating its overall customer experience and announces onboard product enhancements for its Economy Class passengers. This marks another milestone in the airline’s strategic journey, underscoring its commitment to innovation and investment in product development
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IndiGo and Digi Yatra Join Hands to Simplify Travel Experience The feature allows IndiGo app users to seamlessly share their boarding pass with
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Customer investments this year are on track to total over $1 billion focused on improving the experience, product and service, delivering more value for every customer on every flight, and United expects to invest over $1 billion more in 2026.
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Emirates lights up the skies with Diwali celebrations onboard and in lounges In celebration of Diwali – the Hindu festival of lights, Emirates will be sweetening the skies with Diwali delights and entertainment onboard flights to and from India, from 17-24 October. Diwali delicacies will be served in all classes and select lounges to customers travelling to and from Dubai to Ahmedabad, Bengaluru, Kochi, Chennai, Delhi, Hyderabad, Thiruvananthapuram, Kolkata and Mumbai.
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Cathay Pacific is rewriting its loyalty programme with a 1 January 2027 relaunch that abolishes status resets, introduces Status Point rollovers, adds a new “Diamond Exec” elite tier, and reshapes mid-status benefits for Green through Diamond members.
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Amadeus Teams Up with Squake to Bring Real-Time Carbon Insights to Business Travel Platform Amadeus has partnered with carbon data specialist Squake to integrate advanced emissions tracking and management tools into its Cytric travel platform, empowering companies to measure, compare, and reduce their travel-related carbon footprints.
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Brussels Airlines Enters Lufthansa–Singapore Joint Venture to Boost Europe–Asia Links Brussels Airlines will join the Lufthansa–Singapore Airlines joint venture on October 26, 2025, enhancing Europe–Asia connectivity and giving travelers more options and smoother journeys between Brussels and Singapore.
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Virgin Atlantic Taps Insider Corneel Koster to Take the Helm as CEO in 2026 Virgin Atlantic has announced the appointment of Corneel Koster as its next Chief Executive Officer, effective January 1, 2026. Koster, who currently serves as the airline’s chief customer and operating officer, will succeed Shai Weiss, who has led the company since January 2019 and will step down at the end of the year.
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Air New Zealand to Buy 8K Metric Tons of Carbon Removals My Native Forest is a platform to invest in planting and restoring native forests in return for verified carbon removals, which are a type of carbon credit, according to the carrier. Air New Zealand has committed to 500 credit purchases in 2028, 2,500 in 2029 and 5,000 in 2030.
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Cathay Pacific extends complimentary Wi-Fi to all Cathay Gold members Cathay Gold members travelling in all cabins can enjoy the service from 15 November, followed by all Cathay members travelling in Premium Economy by the end of this year
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Klarna Set to Land with Qatar Airways, Bringing Flexible Payments to 17 Markets Travellers booking flights with Qatar Airways can choose Klarna’s flexible payment options at checkout—offering the freedom to pay in full, pay later, split into interest-free installments, or finance their trip over time. The new agreement is facilitated by Klarna’s integration with Worldpay, an industry-leading payments technology company.
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United Schedules First Starlink-Equipped Mainline Flight for Take Off United will make history at 8 a.m. ET when United flight 2940 takes off from Newark/New York to Houston, marking the first time a major U.S. airline has offered Starlink Wi-Fi on a mainline flight with connectivity across both personal devices and inflight entertainment screens. The airline expects to install Starlink on up to 15 mainline 737-800 planes each month; more than half of United’s regional fleet already offers Starlink.
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Riyadh Air announces London flights Beginning 26 October, Riyadh Air will commence daily launch flights from Riyadh to London Heathrow Airport (LHR) aboard its designated aircraft named “Jamila”. Flights are initially on sale to select groups and Riyadh Air employees, to fine-tune operational readiness while utilising Riyadh Air’s recently awarded slot at London Heathrow (LHR).
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Riyadh Air unveils “Hafawa Lounge”, its first premium airport experience Riyadh Air proudly opens its inaugural premium lounge, the “Hafawa Lounge” at King Khalid International Airport, reflecting Saudi generosity and hospitality. New lounge seamlessly integrates Saudi heritage with innovative technology, providing a sophisticated and exclusive environment. The expansive “Hafawa Lounge”, spanning nearly 2,000-square-meter, offers seating for around 370 guests across multiple themed areas, designed to meet individual needs.
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By Landmark’ Stork Club Partners with Eye In The Sky to Elevate Luxury Membership Beyond the Ground Stork Club has joined forces with private aviation collective Eye In The Sky to offer members seamless access to exclusive air travel, redefining luxury membership through a new era of elevated, experience-driven living.
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Special Fares on Connecting Flights: IndiGo Launches ‘Flying Connections Sale’ All-inclusive, one-way fares starting at ₹2,390 for Domestic, ₹8,990 for International • Travel across 8,000+ city pairs
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Cathay and Uber Taxi Team Up to Turn Taxi Rides into Rewards for the Skies Uber users can now earn Asia Miles on every Uber Taxi trip
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Hotels & Hospitality:
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M SOCIAL HOTEL NEW YORK DOWNTOWN OPENS AS THE NEW SOCIAL HUB OF LOWER MANHATTAN Building on M Social Decentraland, the brand’s virtual hotel in the Metaverse launched in 2022, M Social is now introducing the New York Edition, inspired by the Downtown property’s design and social spirit. Guests and global audiences can explore a digital version of the hotel and connect with the M Social community from anywhere.
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Choice Hotels International Debuts MainStay Suites™ in Australia with Addition of 581 Rooms With this launch, Choice Hotels International strengthens its Australian portfolio—bringing the total to 7,487 rooms and 163 hotels— and solidifying its position as one of the largest direct franchise players in the Australian market.
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Wyndham Unveils “Dazzler Select” — Boutique Style at Economy Prices Wyndham has launched Dazzler Select, a new soft-brand concept that allows independent economy hotels to maintain their individuality while gaining access to the company’s global network, technology, and loyalty program.
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Celebrate 2025 with 2,025 Marriott Bonvoy Bonus Points + More Outdoors Year-end global promotion offers bonus points for stays worldwide, including new Marriott Bonvoy Outdoors platform.
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Westgate Resorts Celebrates 500,000 Members with Exclusive Loyalty Offer Westgate Resorts’ World of Westgate program has surpassed 500,000 members in just three years. To celebrate, the brand is offering members 25% off bookings through late 2026. A strong example of how hospitality loyalty blends instant value with milestone-driven engagement
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The Rise of the Whycation: Hilton’s 2026 Trends Report From Hushpitality to Playful Family Vacations – Emerging trends reveal travelers are prioritizing comfort, control and connection in 2026.
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BWH® Hotels International Convention Showcases Growth and Innovation Driven by a global strategy to enhance value at every touchpoint, BWH Hotels generated $8.5 billion in revenue over the past year. Best Western To Go® app bookings surged 25% year-over-year, and a RevPAR Index of 108 outpaced industry benchmarks. The Best Western Rewards® loyalty program continued its strong growth, now serving 64 million members with points that never expire.
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Retail, E-commerce, F&B, Healthcare:
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Tokenized Health Loyalty Programs Market Projected to Reach $3.3 Billion According to a report published by The Business Research Group, the loyalty industry is entering a new frontier where health, wellness, and digital incentives converge. Tokenized health loyalty programs — underpinned by blockchain and smart contracts — are redefining how people engage with their wellbeing, and how organisations reward those efforts.
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Eagle Eye’s Smart Rewards Redefines Grocery Loyalty with Real-Time AI Incentives Eagle Eye’s new Smart Rewards platform uses AI and lightning-fast processing to deliver personalized discounts and loyalty rewards at checkout, helping grocers like Giant Eagle boost customer engagement, streamline promotions, and drive smarter, more connected retail experiences.
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Ocado on forecasting the future: using deep learning to optimise online grocery supply chains Ocado’s latest article highlights how its AI-powered demand forecasting system uses deep learning to help retailers reduce waste, improve product availability, and drive greater efficiency across the online grocery supply chain.
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Philz Coffee Turns Sips Into Perks With New “Philz Rewards” Program Philz Rewards is now available via the Philz app and in Philz’s 75-plus locations throughout California and Chicago. Points are automatically applied to in-app orders, and a “Store Check-In Code” allows for in-store orders to collect points for a customer’s account.
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ChangeUp Releases 2025 Experience Report The inaugural report identifies which brands are creating experiences that build the strongest connections with consumers today.
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PIZZA HUT® REVAMPS WING WEDNESDAY® WITH NEW LIL’ WINGS DEAL The program kicks off with a new deal designed to hook you up with 20 Lil’ Wings for $10. To celebrate the new midweek declaration that Wednesdays should be a Wingsday, Pizza Hut drops a new campaign: Wingfluencer.
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InComm InCentives Offers $500 Gift Card to New Customers Who Spend $25,000 on Bulk Gift Card Orders Bulk gift card shop’s “Unlock Holiday Cheer” offer helps businesses appreciate employees and customers with multi-brand gift cards and other popular prepaid products.
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Matalan Plots Major Loyalty Revamp and App Relaunch for 2026 Matalan will relaunch its loyalty scheme and refresh its mobile app in early 2026 as part of a bold digital transformation aimed at building deeper, data-driven customer relationships.
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Asda Lures JD Sports Executive to Supercharge Its Loyalty Revolution Supermarket giant Asda has recruited JD Sports’ customer director, Chris Chalmers, to lead a major upgrade of its customer data and loyalty strategy.
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Celerant Marks 26 Years of Retail Innovation and Global Growth Among the company’s newest advancements is Celerant’s Customer Engagement Suite. This next-generation digital marketing hub enables retailers to manage every aspect of their marketing from a single platform. More than just an email tool, the suite integrates SMS, live chat, social media, and review management, all accessible through a mobile app, allowing retailers to market on the go.
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Holiday Shoppers Split on Spending as Retailers Double Down on Incentives Despite turbulent economic conditions, research also suggests a bright outlook for retailers this holiday season as 83% expect to achieve their Q4 sales objectives, building on last year’s momentum.
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Entertainment, Sport, Telecom & Social Media:
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FanDuel Casino Unveils New Loyalty Program With Exclusive Perks FanDuel Casino Rewards Club was built for the digital-first customer and enables players to earn points, unlock levels, and access exclusive benefits, with each level offering unique rewards to enhance customers’ experience. Additionally, FanDuel Casino has unveiled the next phase of its brand campaign, “Calling All Thrillionaires,” which is now live.
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Custom Travel Solutions (CTS) adds event ticketing to its platform offer In partnership with Tickitto, a live event and ticketing platform, CTS clients and their members now have seamless access to concerts, sports, theatre, and cultural events — all integrated into the CTS ecosystem.
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Transport, Fuel Retail & Mobility:
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ClickMe Cars Marks 5 Years of Innovation with Its “Points Buy” Program ChatGPT said: ClickMe Cars is celebrating 5 years of its Points Buy loyalty program, which helps subscribers transition from car rental to ownership. Members earn points toward purchasing their vehicle after two years, bypassing credit checks and traditional financing. By blending flexibility, bundled costs, and a clear path to ownership, the program strengthens retention and loyalty while aligning with growing consumer demand for access-based mobility models.
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Elife Transfer and Travel Compositor Forge Alliance, Unveil Unified Ground Transport Platform Through a new API integration launched in early September, Travel Compositor’s travel retailers can now instantly book, manage, and retrieve real-time quotes for Elife’s ground transport services within their existing systems. This creates a unified booking flow for flights, hotels, and transport, positioning Travel Compositor as a definitive one-stop solution.
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Payments, Finance, Property & Insurance:
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CU SoCal Celebrates Members with Special Share Certificate and Auto Loan Offers CU SoCal is also offering discounted auto loan rates, with Rewards+ Loyalty Program Members eligible for a rate as low as 4.88% APR. Discounted auto loan rates can be used for new, preowned, and refinanced vehicles through December 8, 2025, with loans funded by December 18, 2025.
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bunq Accelerates Global Expansion with Premium Rewards Proposition Powered by Ascenda Ascenda announced its new partnership with bunq, Europe’s second-largest neobank. The collaboration elevates bunq’s loyalty program, unlocking superior rewards that power its users’ international lifestyle.
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Screwfix unveils Screwfix Rewards – a game-changing loyalty programme for tradespeople Screwfix has launched Screwfix Rewards, a free loyalty programme designed for tradespeople and DIYers, offering exclusive deals, giveaways, and spend-and-save offers that make every purchase more rewarding across the Screwfix app, online, and in-store.
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Loyalty Technology, Solutions & Consulting:
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Visit Myrtle Beach, Afar Media, and Mindtrip have partnered to launch the first AI-powered destination experience, offering travelers personalized, interactive itineraries to enhance their Myrtle Beach vacations.
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Vonage Announces Agentforce Identity Insights and Fraud Detection Powered by Next-Gen APIs With this solution, organizations can simplify customer engagement and outreach by ensuring number validity so they can prioritize valid accounts, as well as verify number type to target customers with the most effective channel for communications.
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Reports, Research, Insights & Opinions:
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When Travel Becomes a Mirror: Skyscanner’s 2025 Destinations Take Centre Stage Skyscanner’s travel experts have dived into the data and handpicked 10 destinations from those which saw the biggest YoY search surges, to help travellers experience the buzz before they become bigger names.
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The Open Loyalty Benchmark Report 2026: Data, Discipline, and the Drive to Prove ROI The Open Loyalty Benchmark Report 2026 reveals that global loyalty programs are becoming more data-driven and financially accountable, with engagement, retention, and ROI emerging as the key success metrics.
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2025 SAP Emarsys Customer Loyalty Index Report: Engagement, Emotion, and the Rise of Trend Loyalty The 2025 SAP Emarsys Customer Loyalty Index reveals that while True Loyalty is declining, a new era of emotional, trend-driven, and AI-powered engagement is redefining how brands earn lasting customer connections worldwide.
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Research and Markets: Loyalty Management Market Forecast Report to 2030 The loyalty management market is projected to grow from USD 12.89 billion in 2025 to USD 20.36 billion by 2030, at a CAGR of 9.6%. The market evolution is propelled by AI, cloud, and API-first solutions, transforming customer relationship management and enabling real-time personalization and engagement.
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Signal Theory: New Research Exposes the Blind Spot in Modern Marketing The research reveals a stark disconnect: While 88% of Americans see marketing messages from the same brand across their digital ecosystem, only 24% feel that these messages fit their lifestyle. With 78% of consumers feeling overwhelmed by brand messages, the path forward isn’t more targeting – it’s deeper resonance.
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Luxury Tourism Market to Reach USD 2,963.2 Billion by 2032 – Credence Research The market expansion is supported by advancements in digital booking platforms and increased focus on sustainable luxury travel. Brands are integrating eco-friendly practices, wellness tourism, and immersive cultural experiences to attract modern luxury travelers.
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Trip.com and Google Report: Why Travel? The Why Travel report highlights five key themes that are shaping tomorrow’s journeys: Travel as Expression (where identity and aesthetics drive choices), Travel with Purpose (where curiosity and meaning replace cookie-cutter itineraries), Travel to Heal (where wellness and restoration become the agenda), Travel to Connect (where music, sport, and multigenerational moments bring people together), and Travel of Tomorrow (where AI and immersive technologies redefine inspiration and discovery).
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For resourceful Gen Z and millennials, work trips are a lifestyle upgrade, Hotels.com finds From earning rewards to racking up likes, new Hotels.com research reveals younger business travelers are pros at getting more out of every work trip.
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Jobs & Careers:
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Lloyds Banking Group is hiring: Senior Customer Segment Manager Location: Bristol, England, United Kingdom. Click inside to apply.
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EML is hiring: Loyalty Manager – APAC Location: Melbourne, Victoria, Australia. Click here to apply.
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Epsilon is hiring: Sales Director – Loyalty Solutions Location: Sydney, New South Wales, Australia. Click inside to apply
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Velocity Frequent Flyer is hiring: Growth and Transformation Manager Location: Sydney, New South Wales, Australia. Click inside to apply.
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Deliveroo is hiring: Senior Product Manager, Loyalty Location: London, England, United Kingdom. Click here to apply.
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Virgin Atlantic is hiring: Loyalty Proposition Manager Location: Crawley, England, United Kingdom. Click inside to apply.
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Epsilon is hiring: Platform Solutions Director (Loyalty) Location: London, UK. Click here to apply.
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Greene King is hiring: CRM Growth & Loyalty Lead Location: Burton Upon Trent, England, United Kingdom.Click here to apply.
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Harrods is hiring: Loyalty Executive- Fixed Term Contract Location: London, UK. Click inside to apply.
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Bupa is hiring: Director of Customer Engagement Location: Salford, England, United Kingdom. Click inside to apply.
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IAG Loyalty is hiring: Airline Loyalty Operations Manager Location: London, England, United Kingdom. Click inside to apply.
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Marks and Spencer is hiring: Loyalty Campaign Manager – Partnerships Specialism – 9 month FTC Location: London, England, United Kingdom. Click inside to apply.
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PayPal is hiring: Sr Specialist, Product Marketing – Loyalty Location: London, England, United Kingdom. Click inside to apply.
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Country Road Group is hiring: Loyalty Lead – Acquisition & Partnerships Location: Cremorne, Victoria, Australia. Click inside to apply.
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Qantas is hiring: Senior Commercial Manager (Senior Product Manager) Location: Sydney, New South Wales, Australia. Click inside to apply.
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Qantas is hiring: Manager, Service Experience & Culture Location: Sydney, New South Wales, Australia. Click here to apply.
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Circle K is hiring: Loyalty Communication Senior Strategist Location: Charlotte, NC, USA. Click inside to apply.
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Columbia Sportswear Company is hiring: Loyalty Program Experience & Partnerships Manager Location: Portland, Oregon, USA. Click inside to apply.
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Chipotle Mexican Grill is hiring: Sr Specialist, CRM & Loyalty Marketing Location: Newport Beach, CA, USA. Click inside to apply.
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Circle K is hiring: Loyalty Program Planning & Execution Manager Location: Charlotte, NC, USA. Click inside to apply.
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