All you need to know this week about loyalty & CX: Air France-KLM • AirAsia • Lufthansa • Etihad • Star Alliance • Air India • Qantas • Emirates • Air Astana • Qatar Airways • British Airways• Eva Air • Radisson • IHG • LWH • Hilton • Accor • JP Morgan Chase • Mastercard • Solartrip • Milele Rewards • True Rewards • BetMGM • CH17 • Loyalty Reports • Loyalty Jobs & Careers
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GLOGLO Featured:
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GLO/Comarch Webinar: Customer Loyalty Predictions 2025: From AI to Sustainability What’s the future of customer loyalty? Is building loyalty becoming more difficult these days? Join our loyalty webinar on the 2025 trends and predictions to prepare your strategy for next year! December 17th, 2024, 4:00 PM CET.
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Airlines, Alliances & Airports:
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Now available worldwide: more sustainable flying with Green Fares Now also on long-haul routes: Lufthansa Group offers successful Green Fare tariff on its worldwide route network from December 4
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Malaysia Airlines Offers Exclusive Online-Only Deals with Up to 15% Off Flights Malaysia Airlines invites travellers to unlock incredible savings, with discounts of up to 15% off across all routes, exclusively available for purchases made directly on Malaysia Airlines’ website. From now until 2 December 2024, grab these online deals and book your travels beginning now* until 31 October 2025; making it the perfect opportunity to plan your upcoming adventures well into the new year.
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Star Alliance is the World’s Leading Airline Alliance at the World Travel Awards 2024 For the fifth consecutive year, Star Alliance has been named the World’s Leading Airline Alliance at the esteemed World Travel Awards. The announcement took place at the Grand Final Gala Ceremony held at Madeira, Portugal on 24 November 2024, attended by the elite of global tourism.
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AirHelp, a leading flight compensation company, has acquired ClaimCompass, enhancing its ability to help travelers assert their rights for disrupted flights globally.
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Air Canada Named World’s Leading Airline to North America at World Travel Awards Air Canada has been named the World’s Leading Airline to North America at the World Travel Awards, reflecting the airline’s ongoing commitment to excellence.
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AirAsia MOVE has once again been recognized as Asia’s Best Travel Booking App at the World Travel Tech Awards 2024, marking its second consecutive win. This prestigious award reflects AirAsia MOVE’s ongoing commitment to delivering accessible, efficient, and user-focused travel solutions that cater to the needs of travelers across Southeast Asia and beyond.
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AirAsia celebrates 23 years of greatness with exclusive 23% off* fares AirAsia is celebrating 23 years of greatness with an exclusive 23% discount* on flights to over 130 destinations across its vast network.
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A New Haven For Travellers: Star Alliance Unveils its First Lounge in Asia Star Alliance, the world’s largest airline alliance, has opened its first lounge in Asia at Guangzhou Baiyun International Airport (CAN) in Guangzhou, China. Starting today, the lounge will be available to First and Business class passengers, and Star Alliance Gold status customers on member airline flights departing from Terminal 1.
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Air France-KLM’s Flying Blue launches status match offer in UAE This exciting offer will allow eligible customers to upgrade Flying Blue Silver, Gold or Platinum status and enjoy unique elite privileges for 12 months thereafter.
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Kuwait Airways signs agreement with Saudi Arabia Railways (SAR) Kuwait Airways signed an agreement with the Saudi Arabia Railways (SAR) that enables the national carrier of the State of Kuwait to sell tickets for the Haramain High Speed Railway trips to its valued customers. The service will be activated in the coming period, commencing with Hajj and Umrah campaigns and later for individuals.
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Taking luxury to new heights: British Airways unveils its brand-new First class British Airways has unveiled its brand-new First seat, combining elegant design with expert British craftsmanship, reflective of modern British luxury travel. The new cabin forms part of the airline’s A380 retrofit plans, expected to take to the skies in mid-2026.
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La Dolce Vita: British Airways welcomes three new Italian routes to its network British Airways has announced three new routes for summer 2025, bolstering its extensive network of Italian destinations.
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AirAsia reunites families and friends with extra flights for upcoming Lunar New Year As AirAsia prepares to welcome the Year of the Snake in 2025, the airline has announced additional seasonal flights for Chinese New Year, reuniting families and friends between Singapore and East Malaysia.
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Emirates honours the 53rd UAE Eid Al Etihad with an array of celebrations Honouring the 53rd UAE Eid Al Etihad on 2 December, Emirates is marking the occasion with a cultural celebration in Emirates Group Headquarters, regional sweet treats inflight for customers, an array of Emirati specialities in the Emirates Lounges of Dubai, and a library of local sustainability stories, celebrated Emirati music, podcasts and movies on ice.
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SAS opens first-ever direct service from Scandinavia to Korea SAS expands its intercontinental network with a new direct route between Copenhagen and Seoul, starting September 12, 2025. This will be the first-ever regular direct service between Scandinavia and Korea. The route will operate four times weekly during the summer season and three times weekly in winter.
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Jetstar launches 2024’s biggest Return For Free sale for Black Friday As part of the Black Friday Return For FREE Sale, customers who purchase an outbound starter fare can receive the return fare FREE^ with a list of selected travel dates available.
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Lufthansa and Deutsche Bahn announce record figures In addition to Lufthansa Group airlines, other Star Alliance airlines are now also using the Lufthansa Express Rail service. This is made possible by Deutsche Bahn’s membership as an intermodal partner of the Star Alliance. And the program will be further strengthened: For example, United Airlines has been using the Lufthansa Express Rail service since the end of last year and other Star Alliance airlines will follow.
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EVA Air signs deal with Sabre for NDC content With this new connection, EVA Air’s NDC content will be seamlessly integrated into Sabre’s global distribution system (GDS), allowing travel agencies and corporate buyers to compare flight options with greater efficiency and transparency.
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Air Astana signs codeshare agreement with Etihad Airways Etihad’s global network will be accessible to Air Astana passengers via seamless connections in Abu Dhabi, utilizing Air Astana’s direct flights from Astana, which were launched in late October, and from Almaty starting from 5th December 2024.
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Qantas announces a new distribution model for travel agents The new model will come into effect mid-next year and reflects a global shift towards adoption of IATA’s New Distribution Capability (NDC) technology. Qantas’ NDC enables a better booking and servicing experience with exciting features that are either difficult or just not possible through traditional systems.
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Qatar Airways announces tennis legend Novak Djokovic as Global Brand Ambassador Qatar Airways teams up with 24-time Grand Slam and 2024 Olympic Gold Medallist champion in multi-year partnership.
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Hotels & Hospitality:
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Hilton Announces Signing of First Signia by Hilton in Europe, Middle East & Africa Signia by Hilton Amman will open in Jordan in 2025, marking the brand’s international debut and making it the first Signia property outside the U.S.
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Fairmont Breakers Debuts in the Heart of Long Beach, California Fairmont Hotels & Resorts, part of world-leading hospitality group Accor, in partnership with Long Beach-based investment and development group Pacific6, today announced the opening of Fairmont Breakers Long Beach. Nestled in the heart of downtown Long Beach, the landmark hotel debuts after a multi-million-dollar transformation, blending historic grandeur with contemporary luxury.
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TRIBE Reaches 20 Hotels Milestone, Bringing Modern Hospitality to Key Destinations Worldwide TRIBE, a bold design-driven hotel brand from Accor, is excited to announce a key milestone – reaching 20 hotels around the globe. Each TRIBE address embodies the essence of contemporary living, offering spaces that are smart, stylish, and encourage social interaction. With over 40 additional hotels currently under development, TRIBE’s journey is just beginning, proving that modern hospitality can be both high-quality and accessible.
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HUALUXE Hotels and Resorts Showcases Chinese Aesthetics and Lifestyle for Inbound Travelers The continuous expansion of policy benefits such as 30-day visa-free entry for multiple countries and 144-hour visa-free transit, has attracted an increasing number of travelers from around the world. HUALUXE Hotels and Resorts, an international premium hotel brand under IHG Hotels & Resorts, immerses guests in Chinese aesthetics and cultural experiences throughout many tourist destinations in Greater China.
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Set within the walls of a stunning 18th-century manor house near Shrewsbury, Albrighton Hall Hotel & Spa, a member of Radisson Individuals, has opened, joining the collection of unique, independent hotels by Radisson Hotel Group. The hotel is surrounded by 15 acres of landscaped grounds, featuring a picturesque ornamental lake and surrounded by stunning natural beauty, setting a tranquil scene for rest, escapism and outdoor exploration.
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IHG Hotels & Resorts (IHG), one of the world’s leading hotel companies, is proud to announce the signing of the iconic The Windsor Hotel TOYA Resort & Spa to its Vignette Collection brand – the second property in Japan for IHG’s newest luxury & lifestyle brand and first collection brand.
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IHG Hotels & Resorts to welcome Vignette Collection to Türkiye IHG Hotels & Resorts (IHG), one of the world’s leading hotel companies, announces the signing of Vignette Collection, Union Han, Istanbul Karaköy, – marking the brand’s debut in Türkiye. The converted property, owned by Cortex Turizm, will become the 16th IHG hotel in the city once it opens in the second half of 2025.
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IHG Launches Atwell Suites in Greater China IHG Hotels & Resorts (IHG) launched its new exquisite lifestyle brand, Atwell Suites, in Greater China. Using “new territorial home” as the core design concept, Atwell Suites is dedicated to offering a high-quality experience for young guests seeking an exquisite lifestyle, and creating a living space with aesthetic value, emotional value and spiritual value. It also offers a new choice with excellent returns for hotel investors through a high premium and low cost business model.
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Meet the Winter Collection: Eight Exceptional Hotels Join The Leading Hotels of the World Portfolio The Leading Hotels of the World (LHW) is thrilled to announce the addition of eight extraordinary properties to its curated collection of luxury, independent hotels. The Winter Collection showcases a striking blend of new and established gems from around the globe, from a lavish Baroque mansion in the heart of Rome to a chic coastal oasis on Morocco’s Mediterranean shores. Each property, selected for its originality, architectural beauty, and the immersive experiences it offers.
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Bedsonline launches new loyalty programme, Bedsonline Rewards, for dedicated travel agents Bedsonline introduces Bedsonline Rewards, a tier-based loyalty program replacing Star Rewards in some markets, designed to enhance agent engagement with points for all purchases and diverse rewards, launching first in North America.
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InterContinental signs new agreement with JPMorgan Chase Bank to launch new co-branded credit cards The co-branded credit cards, which generate ancillary fee streams for IHG in exchange for giving banks access to the loyalty programme and customer base, will be available immediately and run through to 2036 under the initial term.
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Retail, E-commerce, F&B, Healthcare:
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Baby Foot Launches Exclusive Loyalty Program to Reward Customers for Foot Care The Baby Foot Loyalty Program allows customers to accumulate points for various activities, which can then be redeemed for exclusive rewards including discounts, free shipping, and even complimentary foot care products.
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Score smart points for Christmas shopping with Payback With consistent PAYBACK use, members can easily save up to 500 euros or more per year.
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Pet Valu Strengthens Your Rewards™ Loyalty Program with Addition of Royal Canin The Your Rewards frequent buyer program rewards members for purchasing their pet’s favourite food. Each time a member purchases 12 items of the same select brand, size and format they qualify to receive the 13th item for free.
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True Religion reboots its loyalty program ahead of Black Friday True Fam Becomes True Rewards with New Look and Bigger Perks.
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Entertainment, Sport, Telecom & Social Media:
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BetMGM Rewards Points Now Combined Into Single, Digital Wallet Players can earn BetMGM Rewards Points and Tier Credits by playing at BetMGM Sportsbook, BetMGM Casino and BetMGM Poker. Players can redeem BetMGM Rewards Points in the Rewards Store and use them for odds boosts and Gametime credits. BRPs can also be redeemed at MGM Resorts International destinations, exchanged for Marriott Bonvoy Points, and more.
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Transport, Fuel Retail & Mobility:
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Hyderabad Metro Rail relaunches the Green Miles Loyalty Club The program will culminate in a special lucky draw during Ugadi 2025, offering valuable prizes to eligible participants. Exclusively available to smart card users, the scheme also promotes the adoption of digital payment methods.
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Payments, Finance, Property & Insurance:
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I&M Bank Unveils “Milele Rewards” Program &M Bank has launched an innovative loyalty program, I&M Milele Rewards, in collaboration with Mastercard. This new initiative enhances the bank’s previous card loyalty offering, aiming to redefine customer experience by delivering more flexible and relevant rewards for debit and credit cardholders.
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Loyalty Technology, Solutions & Consulting:
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Solartrip travel platform expands to MENA An AI fueled all inclusive travel platform that uses blockchain to simplify travel arrangements and deliver personalized experiences
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CH17 Loyalty expands services into Maldives retail market As part of this venture, CH17 has partnered with Development International Ceylon Ltd. (DICL), a Colombo based exports company to the Maldives, to deliver a bespoke loyalty management solution focusing on both Business-to-Business (B2B) and Business-to-Consumer (B2C) requirements.
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Reports, Research, Insights & Opinions:
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Gift Card Market to Grow by USD 1.1 Billion (2024-2028) as AI Redefines Landscape Growth of E-commerce sector is driving market growth, with a trend towards rise of open-loop gift cards. However, additional loss of money in using gift cards poses a challenge.
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Stuffed With Savings: Which US Grocers Are Gobbling Up Customer Spend This Holiday Season? H-E-B claims the top spot for Customer Loyalty Index (CLI), with Wegmans and Trader Joe’s following closely behind. These brands deliver exceptional shopping experiences that earn high marks from consumers.
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Jobs & Careers:
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McDonald’s is hiring: Manager, Marketing Program Management Location: Chicago, IL, USA. Click inside to apply.
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Torchy’s Tacos is hiring: Guest Services & Digital Loyalty Manager Location: Austin, USA. Click inside to apply.
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Location: London, England, United Kingdom. Click inside to apply.
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IHG Hotels & Resorts: Manager, Loyalty Creative Services Location: Georgia, Atlanta, USA. Click inside to apply.
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Hong Kong Airlines is hiring: Manager, Marketing & Partnerships Location: Hong Kong SAR. Click inside to apply.
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Sephora is hiring: Assistant Brands and Category Partnerships Manager Location: Hong Kong SAR. Click inside to apply.
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HKT Enterprise Solutions is hiring: Senior Marketing Executive/ Assistant Manager (Customer Loyalty) Location: Hong Kong SAR. Click inside to apply.
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