GLO Featured Reports: Loyalty in the UK 2025 • US Airlines 1H 2025 Results: Loyalty Trends • Air Canada's Aeroplan Overhaul • Emirates • TAP Air • Aer Lingus • United Airlines • Etihad • BA • Lufthansa • Air France-KLM • Air Canada • Southwest Airlines • Frontier Airlines • Qantas • Air Astana • Air New Zealand • IATA • Choice Hotels • IHG Hotels • Hilton • Accor • IBS Software • Amtrak • ADNOC Group • Lyft • American Express • Google • Amadeus • Loyalty Research • Loyalty Jobs & Careers.
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GLOGLO Featured:
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GLO Featured Report. Loyalty in the UK 2025: A Mature World of Supermarkets & Savings The Loyalty in the UK 2025 report reveals a highly saturated yet pragmatic market where 97% of Britons participate in loyalty programmes, with supermarkets dominating at 57%. UK consumers prize tangible discounts over novelty or sustainability, treating loyalty as a rational contract built on consistent everyday value.
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GLO analysis. Air Canada Aeroplan’s 2026 Overhaul: From Miles to Money and the New SQC Era On August 6th Air Canada announced the biggest shift in its Aeroplan loyalty program in years. Effective January 1, 2026, Aeroplan members will see a complete change in how they earn points and qualify for Aeroplan Elite status. The changes pivot the program away from rewarding distance flown and toward rewarding spending power and overall engagement with the Aeroplan ecosystem.
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US Airlines 2Q 2025 results: Loyalty Trends. GLO analysed 2Q 2025 results to uncover key industry underlying trends in revenue, fees & loyalty across US airlines. America’s largest airlines reported mixed Q2 2025 results, with record revenues at several carriers despite softer domestic travel. Strong demand for premium cabins, booming loyalty program income, and higher ancillary fees helped offset cost pressures and weaker economy-class bookings.
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GLO Report. Loyalty in the USA 2025: Birthplace of Loyalty & Home to the Most Loyal Consumers. The “Loyalty in the USA 2025: Market Snapshot” highlights the U.S. as the world’s most loyalty-driven market, with near-universal membership and strong consumer attachment. Americans value discounts, exclusive rewards, and digital convenience, while showing high receptiveness to personalisation and dynamic pricing. Seamless design, mobile integration, and everyday relevance are essential to thrive in this fiercely competitive and highly engaged loyalty landscape.
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Airlines, Alliances & Airports:
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Emirates embarks on major partnership with FC Bayern Munich Airline becomes Platinum Partner for the next seven seasons. Partnership marks Emirates’ return to the German league
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Smiles, e& UAE’s all-in-one rewards Super App, has partnered with Etihad Guest — the loyalty programme of Etihad Airways, the UAE’s national carrier — to deliver a fully integrated rewards experience.
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Boarding Pass and TAP Miles&Go Card now available on Samsung Wallet TAP Air Portugal partners with Samsung to offer new digital features.
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Aer Lingus Unveils Major Mobile App Upgrade The new and improved Aer Lingus app introduces several new features aimed at delivering a more seamless, intuitive and helpful experience for customers, especially on the day of travel. These enhancements were developed in close collaboration with a dedicated research panel of 1,300 Aer Lingus customers, ensuring that the upgrades reflect genuine passenger needs and preferences.
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British Airways announces Avios-Only flights to Cape Town over the peak festive period Cape Town is the latest British Airways long-haul Avios-only flight destination. This popular route will be made available for customers using their Avios over the festive period. Since the launch of Avios-Only flights, the airline has offered its Members 34 flights to 15 destinations. The Avios-Only flight to Cape Town marks the release of the airline’s 7,500th Avios-Only seat. (Image: BA)
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This marks the second consecutive year Allegiant has led both categories, reinforcing its commitment to delivering exceptional value and rewarding loyalty among leisure travelers.
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Air Canada Redefines How Members Earn Aeroplan Points and Achieve Aeroplan Elite Status Members will earn points based on dollars spent, versus distance flown. New structure designed to better reward the program’s most engaged members. Frequent bonus points offers and promotions will help members earn rewards faster. (Image: Air Canada)
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Dfinitiv’s SmartCXP™ is an innovative Commerce Experience Platform that combines customer-focused personalization, intelligent loyalty offers and content aggregation, and SmartLink™ — a proprietary deep-linking engine that connects user context and intent to optimized in-app, web, and on-screen experiences.
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Starting today, travelers can search and book Southwest’s inventory directly on Priceline, unlocking more ways to compare, customize and save on flights. Customers booking their Southwest flights through Priceline are still eligible to earn Rapid Rewards.
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Frontier Airlines Reports Second Quarter 2025 Financial Results The free unlimited companion travel benefit for Frontier Elite Platinum and Diamond status members, reflecting the Company’s commitment to offering convenience, flexibility and signature affordability, along with other significant loyalty enhancements, supported a 19 percent increase in cardholder spending over the corresponding 2024 quarter.
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Qantas and July launch next–gen trackable luggage range Qantas Group Chief Customer and Digital Officer Catriona Larritt said the collaboration was part of the national carrier’s commitment to providing end-to-end travel convenience for customers.
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Air Astana and China Southern Airlines sign codeshare agreement The codeshare agreement, which was signed on 29 July 2025, covers Air Astana routes operated from Almaty to Beijing Capital, Almaty to Urumqi and Almaty to Guangzhou, as well as Astana to Beijing. For China Southern Airlines, the codeshare covers routes operated on a regular basis from Beijing Daxing to Almaty, Guangzhou to Almaty, Urumqi to Almaty and Xian to Almaty, together with Guangzhou to Astana and Urumqi to Astana.
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Air New Zealand Appoints Nikhil Ravishankar as Next CEO Air New Zealand has announced that chief digital officer Nikhil Ravishankar will become its new chief executive officer, succeeding Greg Foran, who steps down on October 20 after almost six years in the role. Ravishankar joined the airline in 2021 and has since spearheaded significant advancements in the carrier’s loyalty and booking platforms.
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IHG and Emirates To Team Up to Court SME Travelers IHG Hotels & Resorts and Emirates Airlines have signed a memorandum of understanding to create joint products tailored for small and midsized enterprises, aiming to offer exclusive rewards and added-value benefits for business travelers. The move follows IHG’s recent tie-up with Singapore Airlines through its Business Edge program, underscoring the group’s push to capture the SME travel market.
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Lufthansa Group results: Company Cruises Past Q2 with 27% EBIT Surge and Full‑Year Outlook Intact Lufthansa Group delivered a stronger-than-expected Q2 with €871 million in operating profit (+27 % YoY) and €10.3 billion in revenue (+3 %), driven by a broader flight network, low fuel prices, currency advantages, and rising returns from its 41 % stake in ITA Airways. CEO Carsten Spohr pledged that the group remains on track for a much stronger full-year result—confirming its guidance despite ongoing challenges of aircraft delivery delays and EU regulatory burdens.
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Air France-KLM results: Soaring on Premium Demand and Fuel Savings in Q2 Air France-KLM posted strong second-quarter results, with revenue climbing 6.2% to €8.4 billion and operating profit up €223 million year over year, fueled by robust premium demand and lower fuel costs. CEO Benjamin Smith said the airline’s strategy of “premiumization” and a resilient network leaves the group well-positioned despite economic headwinds. (Image: Air France)
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Garuda Indonesia and Singapore Airlines (SIA) will strengthen their long-standing commercial cooperation in August 2025, with the launch of joint sales of fare products, additional codeshare destinations, and reciprocal lounge access. From August 2025, customers will be able to book flights operated by both airlines for services between Singapore and Indonesia1 within a single itinerary, offering greater convenience, and a wider range of fare options for travellers.
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IATA forecast: Passenger growth slows to 2.6% in June The International Air Transport Association (IATA) reported a 2.6% year-on-year increase in global passenger demand for June 2025, though growth slowed compared to previous months due to disruptions from Middle East conflicts. While international and domestic markets both recorded moderate gains, capacity growth outpaced demand in several regions, leading to slight declines in load factors, though global levels remained strong at 84.5%.
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Southwest Airlines Co. announces governance changes Rakesh Gangwal steps down as independent Chair, remains on the Board. Doug Brooks appointed as new independent Chair. Board forms new Ad Hoc Fleet Oversight Committee
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Hotels & Hospitality:
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Choice Hotels International Reports Second Quarter 2025 Results “Choice Hotels delivered another quarter of record financial performance despite a softer domestic RevPAR environment, underscoring the successful execution and diversification of our growth strategy,” said Patrick Pacious, President and Chief Executive Officer.
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IHG Hotels & Resorts celebrates reaching one million open rooms worldwide Helping fuel this expansion is one of the world’s largest hotel loyalty programmes, IHG One Rewards, and an industry-leading suite of technology that provides more choice and incredible experiences than ever before for millions of guests and thousands of hotel owners worldwide.
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Kempinski Hotels Launches Double DISCOVERY Dollar Promotion for KEMPINSKI DISCOVERY Members As part of the GHA DISCOVERY programme, both current and prospective loyalty programme members can earn twice the DISCOVERY Dollars (D$) on all eligible direct bookings from 1 August to 30 September, 2025. The limited-time promotion is available across the entire GHA DISCOVERY portfolio, which includes more than 850 hotels across 45 brands worldwide, doubling the earning potential for travellers seeking indulgent dining, spa treatments, and unforgettable experiences. (Image: Kempinski Hotels)
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Accor Plus Relaunches as ALL Accor+ Explorer in Asia-Pacific Accor is elevating its loyalty strategy in the Asia-Pacific region by rebranding its longstanding Accor Plus programme to ALL Accor+ Explorer, aligning more closely with the global ALL – Accor Live Limitless lifestyle loyalty ecosystem.
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Choice Privileges Kicks Off 2025 Season of VIP College Football Experiences The popular experiences return for a fourth season, offering exclusive access to 15 top teams competing for the college football championship, including titleholder Ohio State University and, newly added this season, the University of South Carolina. (PRNewsfoto/Choice Hotels International, Inc.)
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Accor: 2025 Half-Year Results in Key Figures In a complex macroeconomic environment characterised by geopolitical uncertainty and significant currency fluctuations, the Group demonstrated robust activity. The diversification of its hotel portfolio, across both geographic regions and segments, allows it to capitalise on sustained strong global demand. (Image: Accor)
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Hilton Celebrates Triple Win in J.D. Power 2025 North America Hotel Guest Satisfaction Index Study℠ Hampton by Hilton, Tru by Hilton and Home2 Suites by Hilton recognized as the highest‑ranked brands in their segments for guest satisfaction (Image: Hilton)
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OYO and IBS Software Join Forces to Advance Digital Innovation in the Hospitality Industry OYO has partnered with IBS Software to accelerate global digital transformation across its hospitality portfolio, including brands like Motel 6, Belvilla, and Sunday. The collaboration will leverage IBS’s iStay platform to enhance guest experiences, streamline operations, and expand offerings such as integrated travel packages and membership programs in key markets worldwide.
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Wyndham Rewards Brings Vacation Vibes Back to Greensboro for 86th Annual Wyndham Championship One million Wyndham Rewards points being given away every day as fan-favorites like Club Wyndham Beach and the Wyndham Rewards Earner Card Lounge make their much-anticipated return to Sedgefield (Image: Wyndham)
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Retail, E-commerce, F&B, Healthcare:
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McDONALD’S REPORTS SECOND QUARTER 2025 RESULTS Systemwide sales* to loyalty members across 60 loyalty markets were approximately $33 billion for the trailing twelve-month period and approximately $9 billion for the quarter.
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Zippy’s Launches Next-Gen Digital Ordering with Bottle Rocket, Revolutionizing Customer Experience The new platform, which integrates the loyalty programme empowers customers to order their favorite local comfort foods faster and more conveniently online, via their phones, or in-store.
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Entertainment, Sport, Telecom & Social Media:
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counterTEN Expands Leadership Team to Accelerate Global Growth in Music and Sports counterTEN is a blockchain-powered fan engagement platform in music and sports—delivering access, rewards, and identity directly through Apple and Google Wallet.
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Transport, Fuel Retail & Mobility:
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Lyft Announces United Airlines Partnership as Q2 Earnings Show Double-Digit Growth Lyft reported strong Q2 growth and announced it will become United Airlines’ first rideshare partner, offering loyalty points on all rides as part of a broader push into business travel and international markets.
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The new NextGen Acela—launching August 28, 2025—boosts top speed to 160 mph, adds 27% more seats (~386), offers free high-speed 5G Wi-Fi, power & USB outlets and individual reading lights at every seat, an upgraded Café Acela, and will expand to 28 trainsets by 2027.
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Zoomcar Collaborates with Google Cloud to bring Generative AI at the Core of Guest, Host Experience Over the past three months, Zoomcar has used Google Cloud’s Vertex AI and Gemini models to deploy intelligent AI agents across the user journey. These solutions are already delivering tangible improvements in user experience, operational efficiency, and trust on the platform.
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ADNOC Distribution Posts Robust H1 2025 Results with Loyalty Program membership growing by 20% ADNOC Distribution’s ADNOC Rewards loyalty program grew by 19.5% year-on-year in H1 2025, reaching nearly 2.5 million members and adding over 200,000 new sign-ups in the first half alone. The tiered scheme, supported by ~120 partner offers and broad earn-and-redeem options, has become a key driver of customer engagement and non-fuel retail growth. (Image: ADNOC)
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Singapore Tourism Board and Grab join forces Through a newly signed Memorandum of Understanding (MOU), both organisations aim to attract more international visitors and drive tourism spend, while delivering seamless and authentic travel experiences across the city.
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Payments, Finance, Property & Insurance:
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Fetch announces it’s first ever credit card in parternship with American Express® The Fetch American Express® Card, powered by Imprint, is designed to seamlessly reward cardholders for how they pay for everyday purchases, offering more Fetch Points on each dollar anywhere they shop.
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Loyalty Technology, Solutions & Consulting:
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Natterbox launches AI Assistants and AI Agents to resolve over 70% of customer queries The AI Assistants can handle up to 70% of routine customer queries such as answering frequently asked questions or checking order statuses, while AI Agents go further by completing end-to-end tasks like processing refunds, scheduling appointments, and cancelling orders, all without human intervention.
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Glance and CloudHesive partner to bring human-centered customer experience to the cloud Whether it’s finalizing a complex purchase, navigating onboarding, or solving an urgent issue, Guided CX empowers agents to step in at the moment of decision – shortening sales cycles, improving resolution rates, and building trust that drives loyalty.
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LivePerson Announces Expanded Partnership with Google Cloud Creating intelligent, human-like, and proactive personalized experiences at scale is even easier thanks to the expanded partnership. Enterprise customers can now integrate Google Cloud’s cutting-edge AI, including advanced large language models and natural language understanding, directly into LivePerson’s Connected Experience Platform.
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Qualtrics and PureSpectrum Partner to Deliver Advanced Synthetic Research Capabilities Under this new agreement, PureSpectrum has selected Qualtrics as its exclusive synthetic panel provider. Qualtrics’ foundational AI model produces synthetic responses and insights proven to reduce fielding costs by up to 50%, accelerate time to insights from weeks to minutes, and allow teams to significantly expand audience reach.
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Factor4 and Oracle Micros Simphony Deliver Seamless Gift Card Integration This integration empowers restaurants, hotels, and retail operators to deliver a streamlined gift card experience directly within their existing POS environment—eliminating the need for third-party systems, external devices, or manual processes.
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Reports, Research, Insights & Opinions:
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The research reveals a clear paradox that brands cannot afford to ignore. While 48% of consumers say AI will make Black Friday and Cyber Monday (BF/CM) shopping easier, over 90% have reservations about using AI during peak shopping, citing concerns such as data use or privacy.
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Accenture’s 2025 Global Banking Consumer Study finds that banks with the highest customer advocacy scores grow revenues up to 1.7 times faster than peers, as advocates hold more products and allocate more of their finances to their main bank. The report identifies four key drivers—Reassure Me, Remember Me, Delight Me, and Reward Me—as essential to turning passive customers into passionate promoters.
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Kobie report: 2025 Heart of Loyalty Consumer Research Study – Biodynamic Loyalty Systems According to Kobie, a Biodynamic Loyalty System is an adaptive loyalty framework that strategically integrates elements like partnerships, co-branded cards, fee structures, and rewards currency into a unified, evolving program designed to respond to shifting consumer expectations, emotions, and behaviors—ensuring loyalty remains relevant and resilient over time.
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Amadeus results: Amadeus Signals Slowdown in Global Travel – Q2 Booking Growth Slows to 1.5% Amadeus saw 1.5% year‑on‑year growth in airline bookings in Q2—even after adjusting for Easter effects, bookings would still only have risen 2.2%, down from 2.5% in Q1 and 9% in Q4 last year. Despite this deceleration, group revenue climbed 4.6% to €1.63 billion, air distribution and air IT solutions continued delivering solid pricing gains, and profit rose 11.3% year‑on‑year to €372 million.
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A recent report by American Express Global Business Travel (Amex GBT) in partnership with Ipsos has uncovered a strong connection between higher revenue growth at small and mid‑sized enterprises (SMEs) and greater levels of business travel—especially non-client‑facing travel. (image: Amex GBT)
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Freedom, Flexibility, and Discovery: Solo Travel on the Rise in Singapore Scoot’s latest Unpacking the Solo Travel Trend survey, conducted with YouGov, reveals that solo travel is becoming a mainstream choice among Singaporeans, especially millennials. Nearly 8 in 10 Singapore respondents took multiple solo trips in the past year, with half of them embarking on three or more.
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Jobs & Careers:
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GAP Inc. is hiring: Sr. Director – Loyalty Strategy + Experience Location: NY or San Francisco, USA. Click inside to apply.
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IndiGo (InterGlobe Aviation Ltd) is hiring: Senior Manager – Loyalty Partnership Location: Gurugram, Haryana, India. Click inside to apply.
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Tui is hiring: Head of Loyalty Location: Luton, United Kingdom. Click inside to apply.
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Wuffes is hiring: Head of Retention Location: London Area, United Kingdom. Click inside to apply.
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Virgin Atlantic is hiring: Manager Loyalty Product Location: Crawley, England, United Kingdom. Click inside to apply.
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