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Home » Articles » GLO Interview: Philip Shelper, CEO Loyalty & Reward Co. on ‘Loyalty Programs’ book on 2nd edition, new chapters and 2 loyalty cases that stand out (Ep. 1)

GLO Interview: Philip Shelper, CEO Loyalty & Reward Co. on ‘Loyalty Programs’ book on 2nd edition, new chapters and 2 loyalty cases that stand out – Ep. 1 of 2 (Full Interview)

by GLO
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  00:00 – Intro 00:41 – on new content in 2nd edition of ‘Loyalty Programs” 02:22 – on 2 key new trends in loyalty post COVID 04:35 – on Loyalty&Reward Co. essential 8 principles’ 06:32 – on 2 loyalty case studies that standout – Rib Curl Club and Australian Venue…

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