Truely’s new Pause and Resume feature makes managing eSIM data smarter and fairer for travelers everywhere. With rapid growth in eSIM adoption and rising awareness of hidden costs, Truely is setting a new standard in transparency and user empowerment.
(Image Source)
GLOSingapore-based travel-tech eSIM provider Truely has unveiled a new Pause and Resume feature, giving travelers—especially frequent flyers—unprecedented flexibility to control their data usage. You can now pause your eSIM plan when it’s not needed and resume it at will.
Tackling “Breakage” and the Cost of Roaming
For years, unused prepaid data—or what the industry calls “breakage“—has quietly drained travelers’ wallets and added billions in hidden costs. In fact, roaming alone is expected to generate over US $10 billion in 2024, with unused data contributing to that total.
This wastage isn’t limited to international roaming. Many domestic plans don’t allow unused data to roll over either.
Connectivity issues further compound the problem: research from OpenSignal shows that travelers often receive up to 60% less 5G access than locals—thanks to spotty coverage and how roaming traffic is routed.
What’s New with Truely’s Feature?
Unlike most eSIM providers that offer stop-start abilities in limited circumstances, Truely has made pausing and resuming your plan a core feature for everyone, treating it as a basic customer right.
Key benefits include:
-
Pause your plan day by day, as long as you deactivate before the next day begins.
-
Resume remaining days anytime during your trip, ensuring nothing goes to waste.
Simon Landsheer, Truely’s Founder & CEO, summed it up:
“Breakage is an issue that has been normalized by the industry for the longest time… If we fix something as small but universal as breakage, we set a precedent for how technology should treat people everywhere: transparently, on their terms, and without hidden losses.”
eSIMs Ready for Growth—and Disruption
This move comes amid a rapidly expanding eSIM market. Juniper Research projects that the number of global travel eSIM users will skyrocket from 40 million in 2024 to over 215 million by 2028—a 440% surge.
Moreover, travel eSIM users pay significantly less for data—an average of $5.50 per GB—compared to $8.57 per GBfor traditional roaming subscribers, representing roughly 35% in savings.
Why This Matters
-
Minimizes waste: No more losing money to unused prepaid data.
-
Greater control: Tailor data use to your schedule, pause when idle, resume when needed.
-
Cost-effective: Helps users avoid inflated roaming charges and pay only for what they use.
-
Forward-thinking: Aligns with market trends favoring eSIM flexibility and fair usage.
Source: Truely
Disclaimer: Press release
© Press Release 2025
Send us your press releases to news@globalloyalty.org
Press releases originate from external third-party providers. This website does not have responsibility or control over its content, which is presented as is, without any alterations. Neither this website nor its affiliates guarantee the accuracy of the views or opinions expressed in the press release.
The press release is intended solely for informational purposes and does not offer tax, legal, or investment advice, nor does it express any opinion regarding the suitability, value, or profitability of specific securities, portfolios, or investment strategies. Neither this website nor its affiliates are liable for any errors or inaccuracies in the content, nor for any actions taken based on it. By using the information provided in this article, you agree to do so at your own risk.
To the maximum extent permitted by applicable law, this website, its parent company, subsidiaries, affiliates, shareholders, directors, officers, employees, agents, advertisers, content providers, and licensors shall not be liable to you for any direct, indirect, consequential, special, incidental, punitive, or exemplary damages, including but not limited to lost profits, savings, and revenues, whether in negligence, tort, contract, or any other theory of liability, even if the possibility of such damages was known or foreseeable.
The images used in press releases and articles provided by 3rd party sources belong to the respective source provider and are used for illustrative purposes in accordance with the original press releases and publications.
Disclaimer: Content
While we strive to maintain accurate and up-to-date content, Global Loyalty Organisation Ltd. makes no representations or warranties of any kind, express or implied, about the correctness accuracy, completeness, adequacy, or reliability of the information or the results derived from its use, not that the content will meet your requirements or expectations. The content is provided “as is” and “as available”. You agree that your use of the content is at your own risk. Global Loyalty Organisation Ltd. disclaims all warranties related to the content, including implied warranties of merchantability, fitness for a particular purpose, non-infringement, and title, and is not liable for a particular purpose, non-infringement, and title, and is not liable for any interruptions. Some jurisdictions do not allow the exclusion of certain warranties, so these jurisdictions may not apply to you. Global Loyalty Organisation Ltd. Reserves the right to modify, interrupt, or discontinue the content without notice and is not liable for doing so.
Global Loyalty Organisation Ltd. shall not be liable for any damages, including special, indirect, consequential, or incidental damages, or damages for lost profits, revenue, or use, arising out of or related to the content, whether in contract, negligence, tort, statute, equity, law, or otherwise, even if advised of such damages. Some jurisdictions do not allow limitations on liability for incidental or consequential damages, so this limitation may not apply to you. These disclaimers and limitations apply to Global Loyalty Organisation Ltd. and its parent, affiliates, related companies, contractors, sponsors, and their respective directors, officers, members, employees, agents, content providers, licensors, and advisors.
The content and its compilation, created by Global Loyalty Organisation Ltd, are the property of Global Loyalty Organisation Ltd. and cannot be reproduced without prior written permission.
