Eagle Eye has integrated mParticle into its Connect platform, enabling brands to seamlessly combine customer data with loyalty insights to deliver real-time, personalized, and reward-driven customer experiences.
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Eagle EyeEagle Eye is thrilled to announce the latest integration on our Eagle Eye Connect platform: mParticle. This partnership allows brands to seamlessly connect mParticle’s Customer Data Platform (CDP) with Eagle Eye AIR, unlocking richer, more personalized loyalty experiences.
With this integration, marketers can:
- Orchestrate real-time customer data across channels, ensuring consistency and relevance in every interaction.
- Deliver personalized experiences powered by live loyalty and behavioral insights.
- Automatically trigger offers and rewards based on customer actions and segments.
- Optimize engagement using a single, connected view of the customer.
By combining Eagle Eye’s loyalty platform with mParticle’s customer data capabilities, brands can transform raw customer information into meaningful, loyalty-driven moments—faster and smarter.
Start activating personalized, real-time experiences with Eagle Eye Connect today.
Source: Eagle Eye
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