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Costa Coffee makes huge change to loyalty scheme

0 comments #CostaCoffee  #F&B  #loyalty  #retail

Costa Coffee has recently updated its loyalty scheme, causing discontent among many customers. Previously, when using the free Costa app, customers earned one 'bean' for each drink purchased, and two beans when using a reusable cup. To redeem a free drink, they needed eight beans. However, as of August 1,…

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