CaptainBook has introduced the travel industry’s first AI assistant designed specifically for tour and activity operators, setting a new standard in how experiences are sold online. Fully integrated with CaptainBook’s booking platform, the assistant enables real-time interaction with customers, automates bookings, processes payments, and provides round-the-clock support—streamlining the entire journey from inquiry to confirmation.
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GLOCaptainBook – https://www.captainbook.io/ai-assistant-for-tour-operators- has introduced the travel industry’s first AI assistant designed specifically for tour and activity operators, setting a new standard in how experiences are sold online. Fully integrated with CaptainBook’s booking platform, the assistant enables real-time interaction with customers, automates bookings, processes payments, and provides round-the-clock support—streamlining the entire journey from inquiry to confirmation.
Unlike traditional chatbots, CaptainBook’s AI assistant is trained on each tour operator’s unique offerings and live inventory. This allows it to respond with precise, contextually relevant information on availability, pricing, and tour details, while also supporting multiple languages. It not only guides customers through the booking process but also captures leads by collecting customer data naturally during conversations, helping operators stay connected and responsive.
“Our goal with the AI Assistant is to go beyond automation—we want to elevate the guest experience while saving operators time and effort,” said Jerome Bajou, CEO and co-founder of CaptainBook.
The assistant also enhances operational efficiency by eliminating the need for spreadsheets, calendar juggling, and scattered communications. All conversations and booking inquiries are automatically logged and organized in a single dashboard, giving operators a centralized tool to manage customer engagement, follow-ups, and issue resolution with ease.
Currently available to select users, the AI assistant reflects CaptainBook’s mission to empower both independent operators and larger experience providers to thrive in an increasingly digital and competitive travel market. With clients across 49 countries—especially in Southern Europe and the U.S.—the company is steadily expanding its reach while offering scalable solutions for the tours and activities sector.
This launch builds on CaptainBook’s momentum following its pre-seed funding round in early 2023, which helped accelerate product development and enhance platform capabilities. Since its founding in 2021, CaptainBook has remained committed to supporting the experience economy with user-friendly, tech-forward tools that help operators convert more leads and deliver exceptional service.
Source: GLO
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