Ad-Panel
Join GLO today for largest global network of loyalty & CX professionals and latest loyalty research & analysis.
Home » Articles » Air India announces partnership with LEGOLAND for Reward Points benefits

Air India announces partnership with LEGOLAND for Reward Points benefits

by GLO
0 comments

Air India and Merlin Entertainments have joined forces to offer new benefits to members of the Air India Flying Returns loyalty program. This collaboration is part of Air India's ongoing five-year transformation plan, aimed at enhancing the loyalty program as the airline evolves.

Air India

(Image Source)

Air India

 

Air India and Merlin Entertainments, a global leader in location-based family entertainment, have entered a partnership, linked to the airline’s loyalty programme. 

The Air India Flying Returns loyalty programme members will earn Reward Points when they buy tickets to LEGOLAND theme parks. 

Air India and Merlin Entertainments have joined forces to offer new benefits to members of the Air India Flying Returns loyalty program. This collaboration is part of Air India’s ongoing five-year transformation plan, aimed at enhancing the loyalty program as the airline evolves.

Through this partnership, Flying Returns members can now earn up to 10 reward points for every Rs 100 spent on tickets to LEGOLAND® theme parks located in Windsor, New York, California, Dubai, and Malaysia. These parks, which cater specifically to families with children, offer a range of attractions including interactive rides, live shows, building workshops, and Miniland areas that showcase iconic landmarks.

Sunil Suresh, Air India’s Head of Marketing, Loyalty & E-commerce, expressed that this partnership allows families to create memorable experiences at LEGOLAND® destinations while earning reward points for future Air India flights and travel experiences. He noted that the Flying Returns program is rapidly evolving into one of the most attractive airline loyalty programs globally, and this partnership underscores Air India’s commitment to providing exceptional value to its loyal customers.

Dominique Sidley, Global Sales Director at Merlin Entertainments, shared her excitement about extending the partnership with Air India, highlighting that Flying Returns members will now enjoy exclusive benefits, including discounted access to LEGOLAND® Resorts worldwide. She emphasized Merlin Entertainments’ commitment to offering top-notch entertainment options to Indian consumers and expressed enthusiasm for further strengthening the partnership with Air India across other attractions in the future.

Earlier this year, Air India revamped its loyalty program, introducing a simplified structure, more customer-friendly features, renamed tiers, and a refreshed identity. The updated program shifts from a miles-based to a spend-based approach, offering members immediate global status and privileges. Over the past 18 months, Air India has added over 50 partners to Flying Returns, enhancing the program’s value and recognition for its members.

Source: Air India

Disclaimer: Press release
© Press Release 2025
Send us your press releases to news@globalloyalty.org
Press releases originate from external third-party providers. This website does not have responsibility or control over its content, which is presented as is, without any alterations. Neither this website nor its affiliates guarantee the accuracy of the views or opinions expressed in the press release.
The press release is intended solely for informational purposes and does not offer tax, legal, or investment advice, nor does it express any opinion regarding the suitability, value, or profitability of specific securities, portfolios, or investment strategies. Neither this website nor its affiliates are liable for any errors or inaccuracies in the content, nor for any actions taken based on it. By using the information provided in this article, you agree to do so at your own risk.
To the maximum extent permitted by applicable law, this website, its parent company, subsidiaries, affiliates, shareholders, directors, officers, employees, agents, advertisers, content providers, and licensors shall not be liable to you for any direct, indirect, consequential, special, incidental, punitive, or exemplary damages, including but not limited to lost profits, savings, and revenues, whether in negligence, tort, contract, or any other theory of liability, even if the possibility of such damages was known or foreseeable.
The images used in press releases and articles provided by 3rd party sources belong to the respective source provider and are used for illustrative purposes in accordance with the original press releases and publications.
Disclaimer: Content
While we strive to maintain accurate and up-to-date content, Global Loyalty Organisation Ltd. makes no representations or warranties of any kind, express or implied, about the correctness accuracy, completeness, adequacy, or reliability of the information or the results derived from its use, not that the content will meet your requirements or expectations. The content is provided “as is” and “as available”. You agree that your use of the content is at your own risk. Global Loyalty Organisation Ltd. disclaims all warranties related to the content, including implied warranties of merchantability, fitness for a particular purpose, non-infringement, and title, and is not liable for a particular purpose, non-infringement, and title, and is not liable for any interruptions. Some jurisdictions do not allow the exclusion of certain warranties, so these jurisdictions may not apply to you. Global Loyalty Organisation Ltd. Reserves the right to modify, interrupt, or discontinue the content without notice and is not liable for doing so.
Global Loyalty Organisation Ltd. shall not be liable for any damages, including special, indirect, consequential, or incidental damages, or damages for lost profits, revenue, or use, arising out of or related to the content, whether in contract, negligence, tort, statute, equity, law, or otherwise, even if advised of such damages. Some jurisdictions do not allow limitations on liability for incidental or consequential damages, so this limitation may not apply to you. These disclaimers and limitations apply to Global Loyalty Organisation Ltd. and its parent, affiliates, related companies, contractors, sponsors, and their respective directors, officers, members, employees, agents, content providers, licensors, and advisors.
The content and its compilation, created by Global Loyalty Organisation Ltd, are the property of Global Loyalty Organisation Ltd. and cannot be reproduced without prior written permission.

Leave a Comment

Global Loyalty Organisation
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.