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Home » Articles » Air France-KLM Group launches “Flying Blue Family” loyalty campaign

Air France-KLM Group launches “Flying Blue Family” loyalty campaign

by GLO
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Flying Blue, the Air France-KLM Group's frequent flyer programme, presents "Flying Blue Family", allowing new online free of charge service, where any Flying Blue member over 18 years old can now create a "Flying Blue Family" and invite up to 7 other members.

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A new campaign to accompany “Flying Blue Family”

Accompanied by the agency Isobar, Flying Blue is unveiling a new campaign presenting “Flying Blue Family”. A film directed by Ugo Mangin humorously depicts the members of a family having trouble agreeing on their next destination. When you share your Miles with your family, you have to agree on your dream destination! Shot in slow motion, this 60-second film (long version) can be seen on flyingblue.com.

Flying Blue accompanies all families

To spend even more time together, Flying Blue also offers additional benefits dedicated to kids and teens. The frequent flyer programme offers a 25% discount on award tickets for children aged 2 to 11, travelling with an adult. In addition, Miles do not expire for members under 18. Finally, Flying Blue allows its members on parental leave to extend their current status.

About Flying Blue: Flying Blue is the Air France-KLM Group’s frequent flyer programme. Created in 2005, it now has 17 million members worldwide, who have access to a multitude of awards and benefits, and can earn and spend miles with a wide selection of airline, retail and financial partners. More on Flying Blue

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