Article News Category: SME

The Lacek Group and Sitecore set out to survey consumers around the globe to better understand their current loyalty needs and expectations: What drives brand loyalty? What propels loyalty program …

Genesys® has announced a strategic collaboration with Salesforce to help businesses bring together their data, agents, bots and communication channels for smarter end-to-end customer and employee experiences. The companies are …

“We’re thrilled to be included in the Gartner report. We believe this recognition underscores our commitment to transforming the digital customer experience,” said Tom Martin, Glance CEO. “At a time …

Bandwidth Inc. has announced that it is partnering with Google and Cognigy to launch AIBridge, which enables enterprises to easily deploy voice-based artificial intelligence (AI) tools in front of their …

The FLASH offering will be part of the SmartSky Predictive Weather Suite, delivered via Skytelligence®

The Lacek Group as usual publishes very insightful report on Generation Z loyalty, clearly distinguishing it from Baby Boomers, Gen X and Millennials.

MarPay™ integrates three fundamental elements of business: Marketing, Payments, and Loyalty.

Nagarro’s Genome AI platform excels in delivering hyper-personalized experiences, smart recommendations, cutting-edge loyalty programs, and versatile enterprise planning solutions. Designed with modularity, the platform accommodates a diverse range of stakeholder …

“The engagement we’re seeing on platforms like Twitter, Instagram, Facebook is diminishing. Email, SMS — the channels that allow us to establish a genuine connection with customers — are where …

The Attain Platform, launched in beta in July, will equip Camelot’s clients with access to the company’s first-party commerce data set, which includes over half a billion dollars of daily …