Article News Category: SME

McKinsey article covers key benefits of tokenization

Consumer optimism in the United States remained steady over the summer, while consumer spending saw a modest uptick across most categories. Here’s the latest research from our ConsumerWise team.

Eveline shares insights on: How important is language in delivering the best possible CX? For which countries or cultures would you say local language campaigns are commercially important? Do you see any …

Key partners Microsoft & CloudThat join hands to make the workforce of businesses AI-ready. This article attempts to capture how Microsoft is taking up the developments in the Generative AI space …

Company also launches capabilities to further secure data and ensure privacy in the evolving AI landscape

Kognitiv Corporation (“Kognitiv”) delivers AI-powered loyalty and data activation solutions to enable highly effective personalization and optimization of the customer experience. Kognitiv is thrilled to add Kognitiv Ignite to its …

Danielle Chapel, Director of Marketing at Black Oak Casino & Resort, commented on the expanded relationship, stating, “Our collaboration with QCI has been nothing short of transformative. The QCI Enterprise …

Stu Bradley, Senior Vice President of Risk, Fraud and Compliance at SAS: “Given that two-thirds of the consumers surveyed said they would change service providers due to fraud or if …

The Lacek Group and Sitecore set out to survey consumers around the globe to better understand their current loyalty needs and expectations: What drives brand loyalty? What propels loyalty program …

Genesys® has announced a strategic collaboration with Salesforce to help businesses bring together their data, agents, bots and communication channels for smarter end-to-end customer and employee experiences. The companies are …