Article News Category: Sector specific

IATA’s 2025 Global Passenger Survey reveals that smartphones, digital identity, and biometrics are rapidly becoming the preferred tools for managing the end-to-end travel journey, with travellers worldwide demanding more seamless, …

MIT’s Connected Customer report reveals that the future of loyalty lies in uniting AI-driven intelligence with human empathy—creating connected, predictive, and trust-based experiences that transform every customer interaction into a …

As customer expectations rapidly evolve, their perception of traditional loyalty models evolves with it. As a result, many loyalty programs face a widening “value gap” between what members want and …

Social media marketing is perceived as the most impactful channel for holiday success by 40% of SMBs, significantly outpacing email marketing at 18%. Furthermore, discounts and sales remain the most …

First-of-its-Kind Research Highlights How AI is Enhancing Modern Shopping with Strong Influence, Expanding the Purchase Journey, and Deepening Consumer Confidence.

AI in Retail Market is projected to grow from USD 14.24 billion in 2025 to USD 96.13 billion by 2030, registering an exceptional CAGR of 46.54% during the forecast period …

Research amongst more than 22,000 travellers across Europe, Middle East and Africa (EMEA) shows that 79% of travellers plan to go on more or the same amount of holidays in …

The Dupe Culture Report delivers clear signals that every brand team should be thinking about. Consumers are placing far more importance on evidence than branding. They want the product to speak …

New Industry Roadmaps Reveal How AI and Automation Are Rewriting the Rules of Local Growth for Franchises, Multi-Location Brands, QSRs, and Marketing Resellers

Modern Restaurant Management argues that quick-service restaurants must ditch one-size-fits-all deals and embrace predictive, data-driven segmentation to create truly loyal, long-term customers.