Article News Category: Sector specific

Travelers increasingly prioritize activities over destinations, driving demand in the $1 trillion experience market, especially among younger generations. Despite this, nearly half of bookings remain offline. Small providers struggle with …

Adobe, Bolt and Retaildive issued a sector-wide report on shoper’s ecommerce journey with key focus on checkout and cart abandonment. Readthrough for airlines and hospitality sectors.

According to survey findings only two of the big four Australian banks, Westpac and CommBank, offer personalized features that proactively anticipate customer needs.

Collinson International’s 2024 Travel Benefits and Customer Engagement Report reveals Asia Pacific consumers spend as high as USD10,000 per annum on travel.

The report also highlights that Hispanic enthusiasm for sports presents ongoing opportunities for brand engagement. Hispanic sports fans are 39% more likely to recommend a company and 37% more likely …

Qatar Airways is proud to announce that it has been voted the ‘World’s Best MICE Airline 2024’ at the World MICE Awards™ held in Ho Chi Minh City, Vietnam on …

Loyal customers often act as brand ambassadors, sharing positive experiences and attracting new clientele. Properties that balance operational efficiency with personalized guest experiences achieve higher retention rates, which ultimately boost …

Optimove gives a deeper look into AI-orchestration in iGaming and Sports Betting and insight into Optimove’s solution

Visa’s latest research surveyed over 3,000 children across Europe, revealing that 76% of Generation Alpha (ages 8-14) aspire to run their own businesses or side hustles, contrasting with the current …

McKinsey & Co. published an interesting article on experiential loyalty and the effect of “delight” for customers. The report covers: the definition of ‘customer delight’, economic impact, drivers of delight, …