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Article News Category: People & Appointments
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Global Loyalty Organisation Appoints Benjamin Lipsey as Chairman of the Advisory Board
by GLOby GLOGlobal Loyalty Organisation (GLO), the world’s largest professional loyalty association, has appointed Benjamin Lipsey, President of Flying Blue and SVP Loyalty, Digital and Data at Air France–KLM, as Chairman of …
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In his predictions, Guillermo highlights contextualisation as the defining loyalty shift of 2025, alongside the launch of the Platinum top tier. For 2026, he points to collaboration, ecosystem thinking, and …
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