Article News Category: OTAs

A recent survey by Audley Travel has revealed that holidaymakers in the premium travel sector are spending nearly £5,000 per person on average for a two-week vacation, despite the ongoing …

New proprietary methodology explores how to establish enduring connections between brands and audiences that enhance loyalty, “sway and stay” consumer preferences

World of Hyatt members can receive exclusive benefits when purchasing Mr & Mrs Smith gift cards through Hyatt, and all travelers can indulge in up to 40% off eligible reservations …

Deloitte’s 3rd annual survey on loyalty program preferences. 2023 consumer loyalty survey asks participants to rank the importance of key program features and benefits to reveal insights into how these …

TUI Group (TUI) has extended its decade-strong partnership with IBS Software, to optimise its Airline IT operations platform, allowing TUI to disrupt its existing business models, enhance scalability and accelerate …

According to the research, travel is set to take center stage in 2024. This trend is driven by the increasing use of artificial intelligence (AI) in travel, which helps travelers …

The goal of this tool is to enhance the travel planning experience by providing travelers with personalized and AI-generated travel recommendations, helping them discover new destinations and make informed decisions …

McKinsey article covers key benefits of tokenization

Consumer optimism in the United States remained steady over the summer, while consumer spending saw a modest uptick across most categories. Here’s the latest research from our ConsumerWise team.

Eveline shares insights on: How important is language in delivering the best possible CX? For which countries or cultures would you say local language campaigns are commercially important? Do you see any …