Article News Category: Norway, Sweden, Finland, Iceland

Native orders are a foundational retailing capability that allow airlines to manage customer orders directly in a single record – aligned with IATA One Order directives – and a cornerstone …

SAS EuroBonus and Swedish fintech innovator TAPSTER have launched a sleek, battery-free ceramic payment ring that lets users pay with just a tap of their finger. Exclusively available through the …

Together with existing owners Norwegian and Strawberry, Reitan Retail will help further develop Spenn into the most widely used rewards currency in the Nordics. (Image: Strawberry)

Scandinavian Airlines is announcing a new European Business Class, responding to increasing customer demand for premium service. This new offering ensures a clear and recognizable Business Class product, providing an …

Danish and Swedish consumers have once again perceived SAS as the most sustainable brand in the aviation industry, according to the renowned brand survey Sustainable Brand Index. This recognition reinforces …

SAS joins a broad coalition of aviation and energy stakeholders to support large-scale deployment of SAF (Sustainable Aviation Fuel), with a particular focus on e-SAF (Electro-Sustainable Aviation Fuel).

SAS announces the expansion of its partnership with Delta Air Lines, offering a wide range of new trans-Atlantic options and ensuring a more convenient travel experience between Scandinavia and North …

SAS ranked as Europe’s most punctual airline and the world’s second most punctual in March 2025 – reflecting consistent performance through demanding winter operations. The ranking is awarded by Cirium, …

The ranking is awarded by Cirium, a leading authority in global aviation analytics.

Matas has been using Recommend™ to deliver personalized product recommendations across its digital platforms, driving higher engagement and conversion rates. With the addition of Kicks, a prominent beauty and wellness retailer …