Article News Category: New & re-launched programs

Breeze Airways has launched its revamped Breezy Rewards program, introducing a spend-based system with tiers from Breezy 1 to Breezy Club. Members earn up to 5X BreezePoints per dollar, redeemable …

For the first time, parents can add their kids directly to a MyLowe’s Rewards™ profile—unlocking a Kids Club experience that blends hands-on building, digital badging and in-store moments of human …

1 Hotels has launched “Mission Membership,” a loyalty program replacing points with personalized perks and environmental impact. Members receive upgrades (when available), donate 1% of eligible stays to nonprofits like …

With experiential spending up ~32% in the last five years (Source: Earnest Analytics), demand is evident among consumers worldwide. Way’s Core Platform has consistently answered this need at the enterprise …

Scene+ is one of Canada’s leading loyalty programs with over 15 million members. Co-owned by Scotiabank, Empire Company Limited and Cineplex Inc., Scene+ is fueling more rewards with Shell, making …

Holland & Barrett is relaunching its membership scheme as part of a new loyalty push focused on simpler, more flexible rewards. The updated programme allows members to redeem points instantly …

“We are committed to delivering value and innovation to our guests every time they visit,” said Joe Fumo, head of digital enablement for bp’s U.S. mobility and convenience business. “Working …

Industry-leading aesthetic company unveils loyalty program designed to elevate practice engagement, enhance patient outcomes, and offer premium rewards across AMP’s proprietary bio serums and regenerative products.

Launching in January 2026, Points Choice seamlessly connects the Royal Caribbean Group loyalty programs including Royal Caribbean’s Crown & Anchor Society, Celebrity Cruises’ Captain’s Club, and Silversea’s Venetian Society. A …

Fitell Corporation announced a new shareholder loyalty programme alongside an interim dividend, aimed at rewarding long-term investors. The initiative provides eligible shareholders with additional incentives for maintaining their holdings over …