Hyatt’s Inclusive Collection released its first-ever Time Rich Report, showing that 82% of Americans feel they lack quality time with loved ones and 62% view travel as a key way …
Article News Category: Loyalty Research, Theory & Surveys
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GLO Featured: Loyalty Program Reset Playbook: Step-by-Step to Reinventing Rewards. What Air Canada, IHG, Starbucks, and Domino’s Can Teach Every Brand.
by GLOby GLOLoyalty programs are a trillion-dollar ecosystem, yet most memberships sit idle as points lose value and customers disengage. This GLO study outlines a step-by-step playbook for reinvention, drawing lessons from …
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As GenAI becomes increasingly integrated into daily life, concerns about security and transparency are rising. Despite rapid adoption of the technology, skepticism persists: Nearly three-quarters (74%) of respondents familiar or …
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59% of Consumers Say Rewards Make Them More Loyal to a Brand, New Research From PayPal and Reach3 Insights Finds
by GLOby GLOUsing Reach3’s conversational, mobile-first approach, the study revealed that consumers’ preferences go far beyond dollars and cents, and that rewards drive loyalty, shape behaviors, and deliver emotional benefits that influence …
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New Akeneo Survey Reveals Reviews, Transparency, and Trust Outweigh Discounts in 2025 Holiday Shopping
by GLOby GLOThe survey highlights the impact of evolving customer behaviors, economic pressures, and the impact of AI-driven shopping experiences on the 2025 holiday shopping season and major deal-day events. Results validate …
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Corporate travel in 2025 is growing but uneven, as larger firms cut back amid rising costs and sustainability pressures, while smaller companies drive demand through training, events, and global expansion
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Survey: AI and Agentic Commerce Gain Ground, But Adoption Hinges on Savings and Consumer Protections
by GLOby GLO“Each of our four annual consumer surveys have revealed meaningful trends as consumers navigated the pandemic, inflation and now the rise of AI. What’s consistent is a growing reliance on …
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Amadeus research. Connected Journeys: How Technology Will Transform Traveling the Next Decade
by GLOby GLOBiometric gateways are favored by 69% of respondents • Two-thirds (66%) show strong interest in remote baggage check-in • 64% willing to use an AI-travel assistant for in-trip information but …
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Intouch Insight Study: C-Stores Narrow the Gap with Restaurants for Key Metrics in Third-Party Delivery Study
by GLOby GLO“Earning loyalty in delivery comes down to the details,” said Sarah Beckett, Vice President of Sales and Marketing at Intouch Insight. “Our findings show that accuracy, speed, and even a …
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Shoppers Warm to AI: 45% Say They Don’t Care if Product Picks Come from Humans or Algorithms, Constructor-Shopify Report Finds
by GLOby GLOThese findings come from the third annual State of Ecommerce report, a comprehensive look at how shoppers buy online in 2025. Based on an online survey of more than 1,500 …
