Sleep tourism refers to any holiday that incorporates elements designed to improve sleep quality. This can range from booking hotels with high-quality sleep-enhancing amenities to attending dedicated sleep retreats. The …
Article News Category: Loyalty Research, Theory & Surveys
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Two-Thirds of Shoppers Say ‘No’ to AI Shopping Assistants – Trust Issues Could Slow Retail’s AI Revolution
by GLOby GLOAccording to a survey by Omnisend 58% of shoppers worry about AI’s use of their personal data, while 42% say current AI feels more like an upselling tool than a …
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Accor on Blended Living: Unlocking the Strategic Opportunities & Insights From the Inside
by GLOby GLOBlended living has rapidly evolved from an emerging trend to an essential component of modern hospitality. As the lines between work, leisure, and daily life blur, guests are looking for …
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New Research Shows Surging Consumer Demand for AI-Banking Services, According to Personetics Global Survey
by GLOby GLOPersonetics surveyed 2,000 banking customers across North America, EMEA, and APAC, finding that 74% would likely display greater loyalty to a bank that helps them achieve their financial goals through …
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Crowne Plaza by IHG Leads the Charge in Blended Travel – New Research Reveals Demand for Seamless Work-Leisure Integration with Return to Office
by GLOby GLOThe Crowne Plaza white paper includes a survey of 296 IHG business and leisure travelers from the U.S. and U.K. conducted with Material via the IHG One Rewards online community between …
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Cruise Planners Unveils New eBook: “How to Leverage AI-Powered Technology” for Travel Advisors
by GLOby GLOThis comprehensive guide explores the transformative impact of artificial intelligence (AI) on the travel industry and offers travel advisors actionable insights to enhance their business operations and client experiences.
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Crowne Plaza by IHG Leads the Charge in Blended Travel – New Research Reveals Demand for Seamless Work-Leisure Integration with Return to Office
by GLOby GLOWith thoughtfully designed spaces and guest experiences focused on connection, Crowne Plaza remains a top choice for hybrid travelers
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Newsweek presented its America’s Best Loyalty Programs 2025 ranking. Top 5 scoring loyalty programs are: ROFO rewards (Royal Farms); Refreshing Rewards (Thornton); Murphy Drive Rewards (Murphy’s); Healthy Rewards (Vitamin Shoppe); Universal …
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According to Kobie’s article, “Future-Proof Your 2025 Loyalty Strategy with These Key Trends,” today’s most successful programs prioritize personalized, data-driven experiences that foster deeper emotional connections. As 2025 unfolds, businesses …
