Article News Category: Loyalty Leaders Opinions

EmCan Launch – biggest challenges & advice to companies looking to launch loyalty programs • EmCan approach to building partnerships and an ecosystem • On expanding the program outside of …

EmCan Loyalty • EmCan “perfect customer” • Main goal and motivation behind the launch of the EmCan • EmCan solution provider, technologies used and key features • EmCan program structure, …

Loyalty Marketers should take the findings into account as they plan 2023 strategy

As restaurant aggregators strive to secure customer loyalty and outpace their competitors, subscription programs have become a crucial strategy for both DoorDash and Uber.

“If you don’t cater to premium, if you can’t bank on loyalty and if you don’t fly internationally, this year’s third quarter is likely to disappoint,” said Jamie Baker, a JPMorgan Chase analyst.

The emphasis on community, combined with strategic technological investments like Posh Shows and Posh Lens, has contributed to Poshmark’s success and resonated more with consumers, leading to increased sales and …

Loop CEO Says Returns Experience Now Drives Brand Loyalty

As loyalty programs continue to proliferate, consumers are increasingly focused on the tangible benefits these programs offer and whether the effort and time investment required for participation are worthwhile. Gen …

Charles thinks that the reason is that advancements in marketing technology have created an expectation for seamless customer experiences – and the redemption catalog should no longer be a separate …

On an average week, over 50,000 travellers connect to their destination of choice on codeshare or interline flights operated by Emirates’ many partners. The airline’s numerous partnerships developed over the …