Article News Category: GLO Featured

Loyalty programs are a trillion-dollar ecosystem, yet most memberships sit idle as points lose value and customers disengage. This GLO study outlines a step-by-step playbook for reinvention, drawing lessons from …

Turkish Airlines • Lufthansa • Qatar Airways • Emirates • Malaysia Airlines • American Airlines • Air Astana • oneworld • Air Canada • TAP • Fiji Airways • Accor …

Air France • Alaska Air • Amadeus • FlyBondi • JetBlue • WheelsUp • Southwest Air • ITA • Emirates • TAP • Qatar Airways • Malaysia Airlines • Collinson …

GLO Featured Reports: Loyalty in Benelux 2025: Pragmatic but Demanding Consumers • JetBlue • Dubai Airport • Etihad • Southwest Airlines • Singapore Airlines • Amadeus • American Airlines • …

Loyalty in Benelux is defined by pragmatism and digital maturity. Consumers value discounts and rewards above status perks, with supermarkets and e-commerce driving most engagement. Wallet integration, instant redemption, and …

GLO Featured Reports: Loyalty in Saudi Arabia 2025 • Alaska Airlines • SAS • Emirates • Southwest Airlines • JetBlue • Ryanair • VistaJet • Finnair • Accor • Rotana …

Saudi Arabia is one of the most dynamic loyalty markets in the world, where consumers eagerly embrace programmes across retail, travel, and lifestyle. Yet beneath this enthusiasm lies a highly …

GLO Featured Reports: Loyalty in UAE 2025 • Alaska Airlines • Qatar Airways • Emirates • Korean Air • Delta • Lufthansa • SWISS • Frontier Airlines • American Airlines …

The UAE is setting new benchmarks for customer loyalty. With near-universal participation and a mobile-first, sustainability-driven mindset, consumers expect more than discounts — they demand seamless digital experiences, premium service, …

GLO Featured Reports: Loyalty in Brazil 2025 • European Airlines 1H 2025 Results: Loyalty Trends • Hotels 1H Results: Loyalty is the Growth Engine • Singapore Airlines • Spirit Airlines …