All you need to know this week about loyalty & CX: Attend WAF with GLO member discount • Air France KLM Flying Blue+ • Emirates • BA • Iberia • Delta • United • Alaska • Qantas • Qatar Airways • AMEX • Spicejet • Choice Hotels • Accor • Ennismore • IHG • Trip.com • Expedia/Hopper • GHA • Iberostar • Walmart • Domino • GrubHub • BOUNZ • Landmark Group • Flipkart • Gartner • Merkle • Salesforce • Comarch • Loyalty Awards SE Asia, etc.
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GLOFeatured:
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Attend World Aviation Festival 2023 as GLO member for FREE or with 25% discount!GLO Airlines & Airports members get Free Entry. All other members get a 25% discount on listed price. Please contact us for a member discount code. |
Airlines & Alliances News:
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Air France KLM Group launches FlyingBlue+ This new program enables Flying Blue members to utilize their miles as a means of payment, or to ‘pay partly with miles,’ when transacting with specific merchants in the Netherlands and France. |
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Emirates and Air Canada expand strategic partnership The co-location of operations in one of the world’s premier terminals will significantly improve the connecting experience for customers and underscores the benefits of the partnership between the two airlines launched in November 2022.
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Iberia joins British Airways and Qatar Airways to expand the world’s largest airline joint business Global travellers can now enjoy worldwide connectivity via Doha, London, and Madrid with increased Avios benefits. |
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Delta opens second Sky Club at JFK Airport This expansion means that Delta’s Sky Club capacity at JFK now reaches over 800, counting both the new lounge and the existing one in Concourse B. |
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Air France opens redesigned lounge in San Francisco International Airport La Première, Business Class and Flying Blue Elite Plus customers of Air France, KLM and SkyTeam partner airlines can now enjoy the exquisite art of French travel in an elegant space. |
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Alaska Airlines leads the pack with fewest flight cancellations and top-ranked loyalty program Mileage Plan program was just recognized as being the best airline rewards program by U.S. News & World Report. |
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SpiceJet, India taps CleverTap for sales coms During this week, CleverTap, the comprehensive engagement platform, made an announcement regarding its partnership with SpiceJet, one of India’s leading airlines. Through this collaboration, SpiceJet aims to enhance the customer experience by utilizing CleverTap’s advanced technology, enabling personalized and contextually relevant communication across their web and mobile platforms. |
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United Becomes First U.S. Airline to Add Braille to Aircraft Cabin Interiors New tactile signage will help people with visual disabilities better identify row numbers, seat assignments and lavatory locations independently. First Braille-equipped aircraft now flying and the airline expects to outfit entire mainline fleet by 2026 |
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Delta and China Eastern offer baggage check-through service via Shanghai Pudong Airport Delta customers traveling from the U.S. to Interior China connecting on China Eastern flights at Shanghai-Pudong International Airport (PVG) can now check in their bags to their final destination in China. |
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Is there a Qantas travel credit with your name on it? Repeat push by Qantas for people to reunite with COVID-era travel credits. Double Qantas Points offer expires shortly. Ad campaign rolling out in support
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Amex Membership Rewards adds Qatar Airways as transfer partner. American Express Membership Rewards now allows points transfer to Qatar Airways Privilege Club, making it the program’s 21st transfer partner. Points can be transferred at a 1:1 ratio, and the process is expected to be instantaneous. |
Hotels & Hospitality News:
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U.S. News Announces the 2023-2024 Best Travel Rewards Programs Top programs make it easy for travelers to earn and redeem. Best Hotels rewards program: Wyndham rewards. Best Airline Rewards Program: Alaska Airlines. |
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24 Hilton Properties Recognised on Coveted Travel + Leisure World’s Best Awards Leading global hospitality company Hilton (NYSE: HLT) has been recognized in 28 award categories in Travel + Leisure’s 2023 World’s Best Awardsfor 24 of its esteemed properties around the globe. Brands across multiple categories received recognition in the annual awards program, including Waldorf Astoria Hotels & Resorts, LXR Hotels & Resorts, Conrad Hotels & Resorts, Hilton Hotels & Resorts and Curio Collection by Hilton. |
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Hard Rock Hotels Ranks #1 in Guest Satisfaction 2023 J.D. Power Study This marks the fourth time over the last five years* Hard Rock Hotels has topped the list of over 100 hospitality brands across nine market segments, and the fifth consecutive year the global hospitality brand has been recognised for Outstanding Guest Satisfaction by leading data and analytics company J.D. Power.
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Margaritaville Ranks #1 in Guest Satisfaction in the Coveted J.D. Power Study Margaritaville Hotels & Resorts ranks first among Upper Upscale Hotel Brands*, according to the J.D. Power 2023 North America Hotel Guest Satisfaction Index (NAGSI) Study, released today. The annual study analyses over 33,754 guest responses to survey questions and benchmarks 102 hospitality companies across nine market segments to measure guest satisfaction, advocacy, and loyalty.
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Accor Ennismore brands announce loyalty program called Dis-Loyalty Ennismore is set to officially introduce its Dis-loyalty membership on July 27, 2023. This paid program allows individuals to join at a cost of £144 (~$185) per year.
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Expedia-Hopper split & Expedia’s launch of One Key loyalty program Expedia’s split from Hopper was inevitable after tripling of Hoppers revenues last year. Expedia finally launches One Key loyalty program.
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Accor accelerates in Japan with agreement to operate 23 properties ACCOR signs milestone agreement with Ebisu Resort LLC with 23 properties set to join the group’s hotel network by 2Q 2024 |
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Wego and IHG Hotels & Resorts Ink Global Partnership Through this collaboration, Wego users will be able to search and book 15 of IHG’s 18 brands – worldwide – Regent Hotels & Resorts, InterContinental Hotels & Resorts, Vignette Collection, Kimpton Hotels & Restaurants, etc |
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GHA flash sale campaign: 5 days of up to 45% off across the globe while earning D$ rewards on stays GHA flash sale campaign – 5 days of up to 45% off across the globe
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Iberostar presents “Wave of Change” campaign, focusing on sustainable tourism Iberostar, the Spanish hotel chain, is deeply committed to responsible tourism, which is built upon three core pillars: the circular economy, responsible seafood consumption, and coastal health. |
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Mandarin Oriental ultimate supercar experience for UK stays ACCOR signs milestone agreement with Ebisu Resort LLC with 23 properties set to join the group’s hotel network by 2Q 2024 |
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TravelBoom Releases 2023 Leisure Travel Trends Study TravelBoom, the leading data-driven digital marketing agency for hotels, resorts, and vacation rental companies, released its annual Leisure Travel Trends Study after recently surveying approximately 2,000 travelers in 2023. The findings uncover the influence of an ever-changing economy on travel choices, increases in online bookings, an increased frequency of vacations, and the most sought-after amenities when booking. |
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Choice also announced the successful integration of the Radisson Rewards Americas loyalty program into the award-winning Choice Privileges program. This enables the nearly 60 million Choice Privileges members to earn and redeem points at over 7,400 hotels across 22 brands in 45 countries and territories. |
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Wyndham Signs 60 New ECHO Suites Hotels Across the U.S. and Canada New multi-unit deals with established developers expand ECHO Suites’ presence in Alabama, Iowa, Nebraska and South Dakota while launching the brand in Canada |
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IHG Hotels & Resorts is ready to Cut to the Feeling of this summer’s biggest music festival, bringing unforgettable experiences to IHG One Rewards members at Lollapalooza. From hotel-to-festival VIP treatment to the ultimate Lollapalooza hotel stay curated by Carly Rae Jepsen herself, IHG is here to ensure you have The Loveliest Time.
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Gaylord Hotels’ Iconic ICE! Event Returns for 2023 Christmas Season It is all part of the brand’s So. Much. Christmas. extravaganza, featuring dozens of holiday activities, entertainment, unique dining experiences, and more.
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China’s Trip.com unveils its latest AI tweaks to improve CX To ensure a seamless and stress-free booking experience for its users, Trip.com Group has introduced AI-enhanced curated lists, namely ‘Trip.Trends,’ ‘Trip.Best,’ and ‘Trip.Deals.’ These lists provide real-time information on the latest travel trends, prices, and top-rated hotels, flights, and attractions. |
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India’s ixigo launches AI trip planner By integrating the ChatGPT API from OpenAI, this platform has the ability to analyze and comprehend user preferences, thereby offering personalized recommendations, suggestions, and itineraries tailored to each individual. |
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Survey finds consumers are prioritising experiences and exploring the U.S. and want to spend less than $200/night on lodging & Loyalty programs are key tools for people to save money while traveling. |
Cruises:
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Carnival Cruises employ facial biometrics speed up passenger checks Carnival Cruise Line is increasingly employing facial biometric technology to speed up the debarkation process for over 3 million guests. This technology, developed in collaboration with US Customs and Border Protection (CBP), is being utilized in nine out of Carnival’s 14 US homeports, including Miami, Port Canaveral, Tampa, Jacksonville, New York, Baltimore, Mobile, Galveston, and Long Beach. |
Retail & F&B:
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The State of eCommerce 2023: How Companies and Consumers Feel About eCommerce Websites 6000 consumers polled across UK, US, and Germany to learn more about their online buying habits. At the same time, 500 business leaders at mid-sized eCommerce companies in the US and Europe were asked about their website performance to compare how their experience correlates with the consumers.
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nShift survey: Regular shoppers 150% more likely to abandon retailers over poor delivery experience Research reveals that some 63% of British shoppers will abandon their shopping basket or switch retailer if delivery options fail to meet their needs. This is true for 53% of French customers and 38% of Germans. A third of shoppers across Nordic countries consider free delivery to be paramount. |
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Domino’s announces plans to launch new and improved loyalty program in the US. During a call with analysts to discuss the company’s second-quarter FY 2023 financial results, Domino’s CEO Russell Weiner revealed their plans to launch a new and improved loyalty program in the US in September. |
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Walmart Canada introduces Delivery Pass in an attempt to win customer loyalty. The subscription program includes free next-day delivery and discounted same-day and express delivery from stores; a competitive price of $8.97 monthly or $89 per year to access unlimited delivery. |
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Grubhub is enhancing its subscription program to meet the growing demand for membership schemes, which are increasingly replacing traditional points-based rewards programs for restaurant customers. According to Launika Raykar, Grubhub’s VP of loyalty, customer engagement, and partnerships, subscription models have become the standard for loyalty in the restaurant industry.
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Among consumers with alcoholic beverage subscriptions, the most valued feature regarding flexibility is the ability to change the subscription frequency without having to unsubscribe first. This means they can easily switch from weekly to monthly deliveries or vice versa depending on their preferences. |
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Key trends: 1. Loyalty is Crucial; 2. Balancing Relevance and Volume in Marketing Messages; 3. Rising Consumer Confidence; 4. Strategies for Winning Consumer Loyalty; 5. Consumers shop early. |
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Lego is merging client accounts with loyalty membership program Current members and clients to access this programme, its rewards and LEGO® Life Magazine, need to complete account registration.
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Leading loyalty programme BOUNZ (UAE) reaches one million members. To celebrate this achievement, the UAE-based lifestyle loyalty program, which boasts renowned partners such as Choithrams, Emirates Draw, Al Jaber Optical, and Joyalukkas, has unveiled a cutting-edge new app. |
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To manage high customer demand and maintain exceptional customer experience at scale, Styli required a more modern customer support suite. |
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Flipkart (India) launching a new service called “Flipkart Plus Premium” Flipkart Plus Premium is likely to be an extension of the current customer benefits program, Flipkart Plus, and its launch in India is imminent. Although specific details about the perks of Plus Premium have not been disclosed yet, the company has assured users that all information will be revealed within the next two weeks.
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Singer Sri Lanka launches SINGER RED ‘Hadawathe Thagi’ Exclusive Loyalty Raffle Draw Running from 21st July to 21st August 2023, the SINGER RED ‘Hadawathe Thagi’ Exclusive Loyalty Raffle Draw is open to all Singer loyalty customers across the country. By redeeming their RED loyalty points at any Singer showroom nationwide, customers automatically qualify for the draw.
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Ducati enters the Web3 world: a new opportunity to extend the experience of Ducatisti around the world and engage with new fans. The program, powered by Web3 Pro’s Hub platform, includes the release of a sequence of digital collectibles dedicated to telling the history of Ducati, the Company’s present, while keeping an eye on the future. |
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Subway® Achieves 10 Consecutive Quarters of Positive Sales Positive sales momentum continues to be driven by menu innovation, modernization of restaurants and ongoing improvements to the overall guest experience, including digital. |
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Chipotle’s loyalty program, Chipotle Rewards, has been experiencing steady growth, with its membership base of 35 million increasing from approximately 33 million in the previous quarter. This aligns with research that shows 51% of consumers using restaurant loyalty programs, particularly as rising restaurant prices drive diners to seek discounts.
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Amid ongoing concerns about inflation and its impact on consumers’ finances, Albertsons Companies, the parent company of popular supermarket chains like Albertsons, Safeway, Vons, and Jewel-Osco, has experienced significant growth in its loyalty program. During the first quarter of 2023, the company’s loyalty program membership increased by 16%, reaching nearly 36 million members, adding 2 million from the previous quarter. |
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Bath & Body Works’ Highly Coveted Halloween Collection is Back! My Bath & Body Works Rewards members had first-time early access to the brand’s biggest Halloween assortment during a special one-day event, and the results were pure magic. An overwhelming majority of ecommerce sales on the day was driven by loyalty members, contributing to a 30 percent increase in online sales compared to average, with festive accessories like Wallflowers and Candle Pedestals to Halloween Seasonal Candles, including Vampire Blood as the top sellers. |
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Doppelgänger joins forces with Comarch to launch new loyalty program for customers Developed by Comarch, the menswear retailer’s loyalty program will engage both in-store and e-commerce customers – it will reward them with in-store events and tailored offers, in addition to more traditional discounts and prize schemes.
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Comarch, a leading provider of innovative AI-powered loyalty platforms, and Bank2Loyalty, a specialist in customer identification technology, are excited to announce a strategic and technical partnership. This collaboration propels the opportunity for retailers to bring advanced, personalized loyalty solutions directly to the shop floor. |
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L’Oreal Australia new CDMO on data, analytics and CX L’Oreal Australia and New Zealand, under the leadership of their newly appointed Chief Digital Marketing Officer (CDMO) Georgia Hack, are strategically investing in data, analytics, and customer experience to shape their future. Hack emphasized the importance of data and analytics in driving L’Oreal’s marketing strategies. |
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Australian fashion label Henne launches ‘The Collector’ loyalty program The loyalty program consists of four tiers, each offering a set of benefits. Tier one includes a birthday reward, free shipping on designated dates, an annual brand collaboration offer, and exclusive spend & save deals. The subsequent tiers offer monthly digital stories, early access to sales, an annual gift with purchase, exclusive offer days, special product offerings, and invitations to events. |
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The award ceremony recognized the vital role of personalization in driving customer engagement and loyalty. In today’s world, customers increasingly seek tailored experiences, and AllHome understood the significance of catering to these preferences. |
Transport, Fuel Retail:
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TideWatch research: Brand Loyalty Not Absolute for Luxury EV Buyers A new research study conducted by TideWatch, an independent market research firm, identified wireless charging technology as a key disruptor in brand loyalty among luxury electric (EV) buyers. Among those loyal to their current brand, wireless charging technology is now such a significant deciding factor that the feature would cause nearly nine out of 10 people surveyed to consider another brand. |
Payments, Finance, Insurance, Wealth Mngm & Social Media:
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Fiserv Lets Cardholders Receive Amazon Rewards Payments FinTech Fiserv announced that cardholders can redeem points for Amazon purchases. |
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‘MiL.K’, the blockchain-based loyalty integration platform, launches in Indonesia MiL.k is officially launched in Indonesia and point exchange service with GetPlus and airasia will be provided. – For providing localized service in Indonesia, MiL.k obtained the ESO license and applied secure and convenient KYC solution. – Indonesian, Korean, and English will be supported when downloading MiL.k from the app store and Google play store. – MiL.k will gradually broaden its service in Indonesia through a variety of co-marketing initiatives with local partners.
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PanGrow (India) Launches CRM & ERP Solutions for SMEs PanGrow, a leading provider of cutting-edge business solutions, is excited to announce the launch of its highly anticipated CRM & ERP solutions tailored specifically for Small and Medium Enterprises (SMEs). |
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PanGrow Announces Email Marketing Service For Customers In today’s digital era, where online communication has become a cornerstone of success, email marketing continues to be a powerful tool for businesses to connect with their customers. |
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The partnership, beginning with the Level Up campaign, aims to help ensure the long-term sustainability of SMEs by providing them the necessary tools to streamline their business operations online through task automation, improved revenue and cash flow with more streamlined billing and payment capabilities, reduced administrative overheads enabling better-organized workdays, and ultimately better customer experiences thanks to digital transformation. |
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First National Bank (South Africa): eBuck rewards grows from strenght to strenght FNB’s eBucks Rewards program has received prestigious recognition at the 2022 International Loyalty Awards. It was honored as the global leader for “Best Use of Technology” and also awarded the title of “Middle East and Africa Regional Loyalty Champion of the Year.” |
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IMAX® AND CINEPLEX expand long-term partnership across Canada Five New Locations Added and Agreement Extended through 2028 as Canada’s Largest Exhibitor Reaffirms its Partnership with IMAX® |
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Spectranet (Nigeria) launches new scheme to enhance customers’ experience In a bid to foster customer loyalty and give back to subscribers, Spectranet, an Internet Service Provider (ISP) in Nigeria has launched a new solution called ‘Spectranet Jara’. |
Loyalty Consulting, Solutions & Technologies:
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Winners in 42 categories announced by Marketing Interactive “Loyalty & Engagement Awards” 2023. Judged by an independent panel comprised of senior, client-side marketers and loyalty experts who have vast experience in the art of engagement, the Loyalty & Engagement Awards is open to entrants from across the South Asia, Southeast Asia and Oceania regions. |
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Enrich loyalty programme wins seven awards at the recent Loyalty & Engagement Awards 2023 These accolades include four Gold Awards for categories such as Best Membership Programme, Best Loyalty Strategy in the Travel & Hospitality sector, Best Partnership in a Loyalty Programme, and Best B2C Engagement Strategy. |
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Gartner report: Emerging Customer Service Technologies Customer service and support leaders across industries and business models benchmarked their plans for 45 established and emerging technologies and capabilities
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Salesforce is driving B2B digitalization with AI The increasing use of artificial intelligence (AI) is making customer interactions more dynamic and personalized. This trend is not limited to consumer-focused businesses; even B2B and commercial customers are now expecting streamlined workflows and customized experiences. |
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Merkle Unveils Revolutionary Generative AI Technology Merkle, dentsu’s leading technology-enabled, data-driven customer experience management (CXM) company, announces the launch of Merkle GenCX, a unique offering that uses the power of generative AI to deliver more impactful customer experiences. |
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Vericast Bolsters Privacy Strategy with Qonsent Vericast will help brands build customer loyalty and trust through consented data. Through the engagement, Vericast will provide brands a fully integrated zero-party data capture and consent solution that seamlessly records, stores, and manages a brand’s consented data. Zero-party data is that which a customer intentionally and proactively shares with a brand. It also features real-time identity verification and maintains transparency with the consumer. |
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Wildfire Systems Launches RevenueEngine.ai to Drive Monetization of Generative AI-Powered Offerings RevenueEngine is a first of its kind solution that provides companies on the forefront of AI innovation the ability to earn revenue from the content they create |
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One of their notable partnerships includes creating a smart customer service app, for a global smart home device, leveraging their unique design methodologies with app designed to offer seamless Bluetooth and Wi-Fi connectivity. In auto sector YUJ Designs created a captivating user interface that offered an immersive and informative experience to EV owners. The app not only facilitated efficient vehicle management but also encouraged sustainable driving practices. |
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Launch expands IMPT’s functionality to hundreds of countries around the world and enables retailers to access a ready-made customer loyalty platform |
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VTEX partners with Konnect Insights This collaboration aims to revolutionise customer experience management for enterprise brands and retailers.
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Beyond Smart WiFi, boosting customer experience while creating new revenue streams The solution can be integrated into resorts, cruises, malls, theme parks, museums, hospitals, schools and stadiums. Through Precision Marketing by location, BSWF can help companies capture contacts, develop trust relationships, stimulate purchase actions and foster brand loyalty |
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PanGrow (India) Launches CRM & ERP Solutions for SMEs PanGrow, a leading provider of cutting-edge business solutions, is excited to announce the launch of its highly anticipated CRM & ERP solutions tailored specifically for Small and Medium Enterprises (SMEs).
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Should your brand have a Threads account? First view from analysts Brands can currently set up their Threads accounts and let their brand personality shine through, but paid advertising is not yet an option. Some brands may choose to wait and observe the platform’s development before fully engaging. |
Research / Reports / Surveys:
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The global loyalty market is expected to grow by 12.7% on annual basis to reach US$135.9 billion in 2023. In value terms, the global loyalty market has recorded a CAGR of 13.1% during 2018-2022.The global loyalty market will continue to grow over the forecast period and is expected to record a CAGR of 12.2% during 2023-2027. The global loyalty market is forecast to reach US$215.4 billion by 2027. |
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In value terms, the loyalty market in Germany has recorded a CAGR of 12.5% during 2018-2022.The loyalty market in Germany will continue to grow over the forecast period and is expected to record a CAGR of 11.3% during 2023-2027. Loyalty market in the country will increase from US$5.154 billion in 2022 to reach US$8.853 billion by 2027.
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In value terms, the loyalty market in Italy has recorded a CAGR of 12.4% during 2018-2022.The loyalty market in Italy will continue to grow over the forecast period and is expected to record a CAGR of 11.4% during 2023-2027. Loyalty market in the country will increase from US$3410.3 million in 2022 to reach US$5885.5 million by 2027. |
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Belgium’s Loyalty Market Expected to Reach $987.8 Million by 2023, Growing at 12.4% Annually In value terms, the loyalty market in Belgium has recorded a CAGR of 12.8% during 2018-2022.The loyalty market in Belgium will continue to grow over the forecast period and is expected to record a CAGR of 12.0% during 2023-2027. Loyalty market in the country will increase from US$878.8 million in 2022 to reach US$1551.6 million by 2027. |
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In value terms, the loyalty market in Denmark has recorded a CAGR of 12.5% during 2018-2022.The loyalty market in Denmark will continue to grow over the forecast period and is expected to record a CAGR of 11.2% during 2023-2027. Loyalty market in the country will increase from US$612.8 million in 2022 to reach US$1049.2 million by 2027. |
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TrendER/infoQuest survey: Best loyalty programmes in South Africa On average, consumers are enrolled in eight loyalty programs across different categories. The top-ranking loyalty program based on membership numbers is Clicks’ ClubCard, with 71% of respondents being ClubCard holders. Pick n Pay Smart Shopper follows in second place with 66% membership, Checkers Xtra Savings in third with 65%, Shoprite Xtra Rewards in fourth with 58%, and Capitec Live Better in fifth with 53%.
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The loyalty market in Saudi Arabia is experiencing remarkable growth, projected to expand by 12.0% annually, reaching an estimated value of US$1044.8 million in 2023. Over the years, the loyalty market in the country has demonstrated impressive progress, registering a CAGR of 12.4% during 2018-2022 in value terms. The upward trajectory is expected to continue with a projected CAGR of 11.4% during 2023-2027, driving the loyalty market to reach US$1611.5 million by 2027. |
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The loyalty market in Saudi Arabia is experiencing remarkable growth, projected to expand by 12.0% annually, reaching an estimated value of US$1044.8 million in 2023. Over the years, the loyalty market in the country has demonstrated impressive progress, registering a CAGR of 12.4% during 2018-2022 in value terms. The upward trajectory is expected to continue with a projected CAGR of 11.4% during 2023-2027, driving the loyalty market to reach US$1611.5 million by 2027. |
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In value terms, the loyalty market in Thailand has recorded a CAGR of 13.5% during 2018-2022. The loyalty market in Thailand will continue to grow over the forecast period and is expected to record a CAGR of 12.6% during 2023-2027. Loyalty market in the country will increase from US$1230.6 million in 2022 to reach US$2237.7 million by 2027. |
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In value terms, the loyalty market in Japan has recorded a CAGR of 13.0% during 2018-2022.The loyalty market in Japan will continue to grow over the forecast period and is expected to record a CAGR of 12.0% during 2023-2027. Loyalty market in the country will increase from US$9474.7 million in 2022 to reach US$16743.9 million by 2027. |
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In value terms, the loyalty market in South Korea has recorded a CAGR of 12.3% during 2018-2022.The loyalty market in South Korea will continue to grow over the forecast period and is expected to record a CAGR of 11.3% during 2023-2027. Loyalty market in the country will increase from US$2830.8 million in 2022 to reach US$4857.5 million by 2027. |
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In value terms, the loyalty market in Latin America has recorded a CAGR of 13.9% during 2018-2022.The loyalty market in Latin America will continue to grow over the forecast period and is expected to record a CAGR of 13.2% during 2023-2027. Loyalty market in the region will increase from US$7677.5 million in 2022 to reach US$14320.7 million by 2027. |
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Mexico Loyalty Programs Market Intelligence, 2018-2022 & 2023-2027 In value terms, the loyalty market in Mexico has recorded a CAGR of 14.0% during 2018-2022.The loyalty market in Mexico will continue to grow over the forecast period and is expected to record a CAGR of 13.3% during 2023-2027. Loyalty market in the country will increase from US$2.236 billion in 2022 to reach US$4.186 billion by 2027. |
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The loyalty market in Finland is expected to grow by 13.0% on annual basis to reach US$526.0 million in 2023. In value terms, the loyalty market in Finland has recorded a CAGR of 13.7% during 2018-2022.The loyalty market in Finland will continue to grow over the forecast period and is expected to record a CAGR of 12.3% during 2023-2027. Loyalty market in the country will increase from US$465.4 million in 2022 to reach US$837.6 million by 2027. |
Security & Fraud:
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A new scam targeting loyalty program customers has affected some of Australia’s largest and most well-known companies like Telstra, Qantas, and Coles. The Australian Competition and Consumer Commission’s National Anti-Scam Centre issued a warning after receiving reports of fraudulent activity through text messages. The scam involves customers receiving messages claiming their loyalty points are expiring, followed by a link to a fake website where they are prompted to provide sensitive information. |
People & Appointments:
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Qantas leadership team changes: digital trumps marketing Vanessa Hudson, the incoming CEO of Qantas set to replace Alan Joyce in November, has revealed significant changes to the expanded leadership team at the national airline. Emphasizing a stronger focus on digital initiatives to enhance customer relationships, the company is making key appointments to lead these efforts. |
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Daniel Yang has been appointed Chief Customer & Innovation Officer at MGM Resorts International In this newly constituted role, Yang will lead and advance the company’s global consumer success strategy, with a focus on maximising growth and profitability at the intersection of digital technology and the guest experience. |
Source: GLO
