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Harvey Nichols relaunches rewards programme

by GLO
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Harvey Nichols has redesigned programme its loyalty concept to “instantly” reward customers with a range of personalised benefits and an elevated cash-back offer that can be spent both in-store and online.

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  • The updated programme has been designed to “instantly” reward customers with a range of personalised benefits and an elevated cash-back offer that can be spent both in-store and online.
  • Points, earned across shopping, dining and by downloading the Harvey Nichols app, are converted into cash rewards that can be spent in various ways. As members spend more, their points level increases and benefits build, offering up to 5% cash-back redeemable at any time.
  • As part of the Rewards programme, members are also able to choose from up to 14 personalised benefits.  The higher their membership level, the more to choose from.  
  • A host of benefits and curated gifts refreshed annually includes 15% off fashion vouchers, pamper hampers, OXO dining experiences or free delivery.
  • Sign-up is via the Harvey Nichols app, online at harveynichols.com/rewards, or by scanning an in-store QR code.  After sign-up, customers automatically receive Birthday Gift and Early Access Pass benefits.

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