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Home » Articles » Leading loyalty programme BOUNZ crosses million members; launches new app

Leading loyalty programme BOUNZ crosses million members; launches new app

by GLO
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To celebrate this achievement, the UAE-based lifestyle loyalty program, which boasts renowned partners such as Choithrams, Emirates Draw, Al Jaber Optical, and Joyalukkas, has unveiled a cutting-edge new app.

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Since its establishment in 2021, BOUNZ has surpassed the impressive milestone of one million members, reaching 1.2 million and continuing to grow. To celebrate this achievement, the UAE-based lifestyle loyalty program, which boasts renowned partners such as Choithrams, Emirates Draw, Al Jaber Optical, and Joyalukkas, has unveiled a cutting-edge new app.

The upgraded BOUNZ Rewards app is now available for download on the Apple App Store, Huawei App Gallery, and Google Play Store. The app promises smoother navigation, faster loading times, and improved responsiveness, offering a more intuitive and engaging experience for both current and potential customers.

The new BOUNZ app offers an array of exciting features, including the ‘Spin the Wheel and Win BOUNZ’ gamification feature, which provides substantial tangible rewards. Users can also benefit from discounts, exclusive offers, gift cards, and the convenience of a mobile recharge feature and utility bill payments.

Maintaining a strong partnership, the app is seamlessly integrated with the Emirates Draw website, facilitating Single Sign-On (SSO) operations for members seeking quick and easy participation. BOUNZ employs a scientific system to encourage engagement and foster lasting relationships between customers and products, setting a new standard in loyalty management.

Sridhar Krishnamurthy, managing partner, and co-founder at BOUNZ, emphasized the program’s dedication to customer value, offering an impressive 1.5 percent rewards back to customers, a digital-first engagement approach, and personalized services based on individual lifestyle needs and past behaviors.

The new app marks a significant enhancement, positioning BOUNZ at the forefront of real-time market trends, ensuring the relevance of their data. With this upgrade, the loyalty program aims to establish an extensive loyalty ecosystem, delivering tangible benefits to its members.

Krishnamurthy also revealed BOUNZ’s expansion plans, with imminent launches in Bahrain and Qatar likely to occur before the year’s end.

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