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Home » Articles » Sia Partners’ Loyalty Program Benchmark 2023

Sia Partners’ Loyalty Program Benchmark 2023

by GLO
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Identifying the leading B2C Loyalty Programs and best practices across industries in the Netherlands.

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GLO

Sia Partners has introduced and executed a benchmark for the first time, recognizing the growing significance of customer retention and loyalty in highly competitive, uncertain, and dynamic market environments.

This benchmark encompasses nine sectors and evaluates 25 prominent players in both the Dutch and international markets, with a focus on B2C models. Sia Partners’ methodology allows for comparisons between brands, whether they operate within or outside their primary product or service sector.

Sia Partners is examining the fundamental foundations of effective loyalty programs, as well as how companies are integrating new technological, market, and behavioral trends into their strategies.

Based on their analysis, Sia Partners will present best practices from the brands under evaluation and provide an analysis of the findings.

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Contact Sia Partners to access full report.

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