FINANCIALS, PAYMENTS, PROPERTY & INSURANCE

PYMNTS Intelligence report – Leveraging Item-Level Receipt Data: How Card-Linked Offers Drive Customer Loyalty

The PYMNTS Intelligence report, "Leveraging Item-Level Receipt Data: How Card-Linked Offers Drive Customer Loyalty," developed in partnership with Banyan, stems from a comprehensive July survey encompassing over 2,000 U.S. consumers. This survey delved into consumer attitudes regarding loyalty programs and card-linked offers, as well as strategies for merchants to enhance…