The relaunched loyalty program has issued nearly $80 million in Subway Cash* since its debut, and is now offering a chance to win a trip for two to Super Bowl LIX***
(Image Source)
SubwaySubway is celebrating a year of more points, subs and perks through its MVP Rewards that creates a best-in-class guest loyalty program for Subway fans. Since its launch in September 2023, millions of fans have saved across the entire menu and unlocked an even more rewarding Subway experience through exclusive offers, Subway Cash, birthday rewards, limited-edition merch and one-of-a-kind prizes.
(Image Source)
With more rewards and more points earned per dollar, MVP Rewards members have earned more than $80 million in Subway Cash* to save on their favorite sandwiches, snacks and sides. Members are also cashing in on other benefits, depending on status tier, including free chips Fridays and birthday rewards like a free six-inch sub, cookie and drink.**
“Today’s guests are craving value, convenience and personalization, and our refreshed MVP Rewards program is designed to deliver exactly that,” said Mike Kappitt, Chief Operating & Insights Officer, Subway. “By leaning into digital innovation through our app and other channels, we’re ensuring our loyal fans are getting quality and quantity at an everyday price point.”
Super-Sized Chance to Win
MVP Rewards is offering more value with a chance to win big in a multi-prize sweepstakes. Starting October 3 through December 13, members can visit FootlongSeason.com and play an interactive menu matching game with daily prizes – like bonus MVP Rewards points and Subway swag – as well as chance to win a trip for two to Super Bowl LIX in New Orleans, in partnership with Frito-Lay, free Subway for a year, or a behind-the-scenes tour and trip to Subway’s Innovation Center in Miami.***
MVP Rewards members can earn up to 10 contest entries per day by simply enjoying their favorite subs and sides: every footlong ordered grants one entry and adding chips to orders over $5 adds two more bonus entries.
Fans can sign up for Subway MVP Rewards on the Subway app or by entering their phone number at the register when dining in restaurant. Now through September 30, all new members will instantly earn 400 bonus points at sign-up.**** For a complete overview of Subway MVP Rewards and Subway’s new loyalty program benefits, visit Subway.com/rewards.
Subway® MVP Rewards available at participating restaurants. Points may not be earned on third-party delivery orders, ezCater catering orders, or purchases of gift cards.
*Redeem 400 points for $2 Subway® Cash. Subway® Cash only redeemable at participating Subway® restaurants. No cash value.
**Birthday rewards vary by membership tier. See Subway.com/rewards for more information.
*** NO PURCHASE NECESSARY. A PURCHASE WILL NOT INCREASE YOUR CHANCES OF WINNING. LEGAL RESIDENTS OF THE 50 U.S. (D.C.) 18 AND OLDER & A SUBWAY® MVP REWARDS MEMBER AT THE TIME OF ENTRY. VOID WHERE PROHIBITED. Promotion ends 12/13/24. For Official Rules, free entry, prize descriptions and odds disclosure, visit footlongseason.com. Sponsor: Sponsor: Subway Franchisee Advertising Fund Trust Ltd., 1 Corporate Drive, Suite 1000, Shelton, CT 06484.
The NFL Entities shall have no liability or responsibility for any claim arising in connection with participation in this Sweepstakes or any prize awarded. The NFL Entities have not offered or sponsored this Promotion in any way.
**** New members only. No purchase necessary. Bonus points will be automatically added to your Subway® MVP Rewards account. Points may take up to 72 hours to appear in account.
About Subway® Restaurants
As one of the world’s largest quick service restaurant brands, Subway serves freshly made-to-order sandwiches, wraps, salads and bowls to millions of guests, across more than 100 countries and territories in nearly 37,000 restaurants every day. Subway restaurants are owned and operated by Subway franchisees—a network that includes thousands of dedicated entrepreneurs and small business owners—who are committed to delivering the best guest experience possible in their local communities.
For more Subway News visit: newsroom.subway.com
Subway® is a Registered Trademark of Subway IP LLC. © 2024 Subway IP LLC
SOURCE: Subway Restaurants
Disclaimer: Press release
© Press Release 2025
Send us your press releases to news@globalloyalty.org
Press releases originate from external third-party providers. This website does not have responsibility or control over its content, which is presented as is, without any alterations. Neither this website nor its affiliates guarantee the accuracy of the views or opinions expressed in the press release.
The press release is intended solely for informational purposes and does not offer tax, legal, or investment advice, nor does it express any opinion regarding the suitability, value, or profitability of specific securities, portfolios, or investment strategies. Neither this website nor its affiliates are liable for any errors or inaccuracies in the content, nor for any actions taken based on it. By using the information provided in this article, you agree to do so at your own risk.
To the maximum extent permitted by applicable law, this website, its parent company, subsidiaries, affiliates, shareholders, directors, officers, employees, agents, advertisers, content providers, and licensors shall not be liable to you for any direct, indirect, consequential, special, incidental, punitive, or exemplary damages, including but not limited to lost profits, savings, and revenues, whether in negligence, tort, contract, or any other theory of liability, even if the possibility of such damages was known or foreseeable.
The images used in press releases and articles provided by 3rd party sources belong to the respective source provider and are used for illustrative purposes in accordance with the original press releases and publications.
Disclaimer: Content
While we strive to maintain accurate and up-to-date content, Global Loyalty Organisation Ltd. makes no representations or warranties of any kind, express or implied, about the correctness accuracy, completeness, adequacy, or reliability of the information or the results derived from its use, not that the content will meet your requirements or expectations. The content is provided “as is” and “as available”. You agree that your use of the content is at your own risk. Global Loyalty Organisation Ltd. disclaims all warranties related to the content, including implied warranties of merchantability, fitness for a particular purpose, non-infringement, and title, and is not liable for a particular purpose, non-infringement, and title, and is not liable for any interruptions. Some jurisdictions do not allow the exclusion of certain warranties, so these jurisdictions may not apply to you. Global Loyalty Organisation Ltd. Reserves the right to modify, interrupt, or discontinue the content without notice and is not liable for doing so.
Global Loyalty Organisation Ltd. shall not be liable for any damages, including special, indirect, consequential, or incidental damages, or damages for lost profits, revenue, or use, arising out of or related to the content, whether in contract, negligence, tort, statute, equity, law, or otherwise, even if advised of such damages. Some jurisdictions do not allow limitations on liability for incidental or consequential damages, so this limitation may not apply to you. These disclaimers and limitations apply to Global Loyalty Organisation Ltd. and its parent, affiliates, related companies, contractors, sponsors, and their respective directors, officers, members, employees, agents, content providers, licensors, and advisors.
The content and its compilation, created by Global Loyalty Organisation Ltd, are the property of Global Loyalty Organisation Ltd. and cannot be reproduced without prior written permission.
