This honour is determined through an extensive voting process involving passionate travel enthusiasts and recognises our steadfast commitment to excellence, innovation, and exceptional service. This accolade acknowledges Malaysia's exceptional tourism offerings, diverse culture, and commitment to enhancing the travel experience for tourists.
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Tourism Malaysia is thrilled to announce that Malaysia has been awarded the prestigious title of “Destination of the Year” at the renowned Tripzilla Excellence Awards 2024. This honour is determined through an extensive voting process involving passionate travel enthusiasts and recognises our steadfast commitment to excellence, innovation, and exceptional service. This accolade acknowledges Malaysia’s exceptional tourism offerings, diverse culture, and commitment to enhancing the travel experience for tourists.
Malaysia’s rich tapestry of culture, stunning landscapes, and culinary delights, coupled with its modern infrastructure and hospitality, were pivotal in securing this esteemed recognition. With iconic attractions, pristine beaches, and the UNESCO-listed cultural heritage continue to captivate the hearts of travellers.
Datuk Manoharan Periasamy, Director General of Tourism Malaysia, remarked, “As Malaysia celebrates this remarkable achievement, we warmly invite travellers to explore our nation’s unique charm, exceptional hospitality, and the myriad of experiences awaiting discovery.”
The award also underscores Malaysia’s ongoing initiatives to promote sustainable tourism practices, focusing on preserving natural beauty while providing economic opportunities for local communities. Malaysia’s wide array of eco-tourism attractions and conservation-focused programs demonstrates its commitment to a sustainable future for travel.
TripZilla is a leading travel media company in Southeast Asia reaching more than 20 million travellers every month. The TripZilla Excellence Awards, now in its landmark 10th year, is a highly coveted honour in the travel industry, celebrating brands that have crafted exceptional and unforgettable travel experiences.
“Tourism connects people, creates jobs, and supports communities worldwide, all while fulfilling our innate wanderlust. It is a complex and profoundly impactful industry. As a leading travel inspiration platform, it’s incredibly meaningful for us to recognise the standout brands in this vital sector,” said Winnie Tan, CEO of TripZilla.com. “This year’s TripZilla Excellence Award winners are true trailblazers, crafting unforgettable moments that leave a lasting impression on travellers seeking new and unique experiences.”
In light of this recognition, Malaysia is gearing up for an exciting year ahead, with various promotional campaigns aimed at attracting tourists from all corners of the world. The forthcoming Visit Malaysia Year 2026 has set a target of 35.6 million foreign tourist arrivals, with a target receipt of RM147.1 billion.
About Tourism Malaysia
Malaysia Tourism Promotion Board, also known as Tourism Malaysia, is an agency under the Ministry of Tourism, Arts & Culture Malaysia. It focuses on the specific task of promoting Malaysia as a preferred tourism destination. Since its inception, it has emerged as a major player in the international tourism scene. The next Visit Malaysia Year, set to take place in 2026, will commemorate the sustainability of the nation’s tourism industry, which is also in line with the United Nations Sustainable Development Goals (UNSDG). Furthermore, Tourism Malaysia actively endorses the Indonesia-Malaysia-Thailand Growth Triangle (IMT-GT), working towards the realisation of the IMT-GT Visiting Year 2023-2025, with the shared aim of promoting the region as a unified tourism destination. For more information, visit Tourism Malaysia’s social media accounts on Facebook, Instagram, Twitter, YouTube, and TikTok.
About TripZilla Excellence Awards 2024
The prestigious TripZilla Excellence Awards, now in its landmark 10th year, is dedicated to recognising the top travel organisations in the industry. This esteemed event honours the most outstanding travel companies, celebrating their unparalleled achievements that have set new standards of excellence and elevated the industry to new heights.
Companies that exemplify the best in travel are nominated and awarded through an extensive online voting process conducted on TripZilla, which reaches over 20 million travellers each month.
Source: Malaysia Tourism Promotion Board
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