LocationL: India. Click inside to apply
(Image Source)
GLOAbout the job
Skills:
Team Management, Communication, Execution,
Lead Loyalty Ownership of the end-to-end Loyalty Proposition Work stream with a focus on delivering campaigns that are objective led, KPI driven and in-line with the wider department strategies Manage final campaign reporting with the loyalty analytics team including learnings & next steps planning Full management of the Loyalty Team brief process, calendar & trackers to ensure campaigns are delivered smoothly and on time Lead on the development and delivery of all marketing assets with regards to the Rewards programme ensuring they are up-to-date and printed as required definition and planning of customers promotional strategies, customer lifecycles strategies as well as testing & reporting Defining and ensuring that all Loyalty process are understood and implemented by wider business teams Executes all future Rewards initiatives including ideation of promotion & loyalty benefits Support Loyalty insights with the creation of the Loyalty business update Budget Tracking & PO Management management of industry trends and competitor analysis Ties up with brands for affiliate marketing Meets the activations target Plans and executes the various engagement programmes for current members Plans and executes marketing strategy for increasing downloads, and registrations on APP Maintains and updates the App as per growing needs Experience using data driven multi-channel direct marketing techniques that deliver measurable results including retention rates, upgrades and cross-selling. Passion for delivering engaging retention and loyalty initiatives that deepen the relationship with customers Good project management skills Key Performance Indicators (KPIs) Key Objectives Loyalty Performance: Reward Programme Profitability, Tactical Campaign ROI, Retention/Churn rates, Customer Lifecycle change Campaign Execution: development and execution of campaigns from marketing partners Operational Efficiency: Customer Satisfaction, Process management Competencies Experience in executing and managing Loyalty propositions Knowledge of CRM & Ops best practices Strong attention to detail with regards to campaign development Ability to communicate with various, diverse team across a number of departments while advocating for the central Loyalty strategy Excellent interpersonal and communication skills Excellent time-management skills and the ability and willingness to multi-task Flexibility and readiness to adapt to changing priorities Strong work ethic and unwavering commitment to company values Ability to perform duties effectively with minimum supervision and guidance.
Coordinate With
DCS Group
Web Site- www.indiadcs.in
Email- hr@indiadcs.in
6375367126 (Call & whatsApp)
8824724858 ( Call & WhatsApp)
9549224342 (Call & whatsApp)
6377421375 (Call & whatsApp)
9352177562 (Call & WhatsApp)
Calling Time – 11:00 AM to 6:00 PM
WhatsApp Timing – 9:00 AM to 8:00 PM
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Desired Skills and Experience
Team Management, Communication, Execution
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