The collaboration coincides with the launch of CellPoint Digital's new cloud-native Payment Orchestration platform, marking a significant advancement in travel commerce technology.
(Image Source)
Southwest AirlinesCellPoint Digital, the leading provider of Payment Orchestration solutions to the Airline and Travel industry, announced the expansion of its partnership with Southwest Airlines Co. for Getaways by Southwest™. The collaboration coincides with the launch of CellPoint Digital’s new cloud-native Payment Orchestration platform, marking a significant advancement in travel commerce technology.
Orchestrating Modern Retailing Through Payments Optimisation
Southwest® will leverage CellPoint Digital’s new platform to deliver personalised travel experiences through an advanced Offer & Order payment solution. The platform enables the seamless combination of multiple payment methods—from credit cards and travel credits to alternative payment methods and Rapid Rewards® points—all within a single transaction.
“Our growing relationship with Southwest Airlines reflects both the strength of our existing partnership and our shared vision for the future of airline commerce,” said Kristian Gjerding, CEO at CellPoint Digital. “With the launch of our new platform, we’re helping one of our most valued airline partners navigate the crucial transition to modern retailing, enabling them to take greater control of their shopping experience whilst delivering the payment flexibility their customers demand.”
Delivering Next-Generation Travel Experiences Through Payment Innovation
Set to launch later in 2025, the implementation showcases the platform’s enterprise-grade capabilities with industry-leading reliability and processing power. This marks a natural evolution in Southwest’s payment technology strategy, creating a unified Payment Orchestration ecosystem that supports retail innovation.
“Our enhanced collaboration with CellPoint Digital for Getaways by Southwest represents the next chapter in our ongoing partnership,” said Kayce Ford, Vice President of Technology—People and Finance at Southwest Airlines. “Their deep understanding of our business needs and proven track record of success made them the clear choice to power our vacation package payment processing.
For more information about CellPoint Digital or to speak with company executives, please get in touch with Steven Osei at [email protected]
About CellPoint Digital
CellPoint Digital is a fintech leader in payment orchestration and optimisation. CellPoint Digital’s main solution is a powerful Payment Orchestration Platform that optimises digital payment transactions from cards or alternative payment methods and accelerates the deployment of new payment options. Merchants can easily scale their own payment ecosystem across the world, unify the customer payment experience across their website, mobile apps and other channels, optimise the routing of each transaction, increase conversion rates and minimise payment costs. CellPoint Digital has offices in Copenhagen, Dallas, Dubai, London, Miami, Pune and Singapore. Visit www.cellpointdigital.com to learn more.
About Southwest Airlines Co.
Southwest Airlines Co. operates one of the world’s most admired and awarded airlines, offering its one-of-a-kind value and Hospitality at 117 airports across 11 countries. Southwest took flight in 1971 to democratize the sky through friendly, reliable, and low-cost air travel and now carries more air travelers flying nonstop within the United States than any other airline1. By empowering its more than 72,0002 People to deliver unparalleled Hospitality, the maverick airline cherishes a passionate loyalty among more than 140 million Customers carried in 2024. Southwest leverages a unique legacy and mission to serve communities around the world including harnessing the power of its People and Purpose to put communities at the Heart of its success. Learn more by visiting Southwest.com/citizenship.
1 Based on U.S. Dept. of Transportation quarterly Airline Origin & Destination Survey since Q1 20212 Fulltime-equivalent active Employees
SOURCE CellPoint Digital
Disclaimer: Press release
© Press Release 2025
Send us your press releases to news@globalloyalty.org
Press releases originate from external third-party providers. This website does not have responsibility or control over its content, which is presented as is, without any alterations. Neither this website nor its affiliates guarantee the accuracy of the views or opinions expressed in the press release.
The press release is intended solely for informational purposes and does not offer tax, legal, or investment advice, nor does it express any opinion regarding the suitability, value, or profitability of specific securities, portfolios, or investment strategies. Neither this website nor its affiliates are liable for any errors or inaccuracies in the content, nor for any actions taken based on it. By using the information provided in this article, you agree to do so at your own risk.
To the maximum extent permitted by applicable law, this website, its parent company, subsidiaries, affiliates, shareholders, directors, officers, employees, agents, advertisers, content providers, and licensors shall not be liable to you for any direct, indirect, consequential, special, incidental, punitive, or exemplary damages, including but not limited to lost profits, savings, and revenues, whether in negligence, tort, contract, or any other theory of liability, even if the possibility of such damages was known or foreseeable.
The images used in press releases and articles provided by 3rd party sources belong to the respective source provider and are used for illustrative purposes in accordance with the original press releases and publications.
Disclaimer: Content
While we strive to maintain accurate and up-to-date content, Global Loyalty Organisation Ltd. makes no representations or warranties of any kind, express or implied, about the correctness accuracy, completeness, adequacy, or reliability of the information or the results derived from its use, not that the content will meet your requirements or expectations. The content is provided “as is” and “as available”. You agree that your use of the content is at your own risk. Global Loyalty Organisation Ltd. disclaims all warranties related to the content, including implied warranties of merchantability, fitness for a particular purpose, non-infringement, and title, and is not liable for a particular purpose, non-infringement, and title, and is not liable for any interruptions. Some jurisdictions do not allow the exclusion of certain warranties, so these jurisdictions may not apply to you. Global Loyalty Organisation Ltd. Reserves the right to modify, interrupt, or discontinue the content without notice and is not liable for doing so.
Global Loyalty Organisation Ltd. shall not be liable for any damages, including special, indirect, consequential, or incidental damages, or damages for lost profits, revenue, or use, arising out of or related to the content, whether in contract, negligence, tort, statute, equity, law, or otherwise, even if advised of such damages. Some jurisdictions do not allow limitations on liability for incidental or consequential damages, so this limitation may not apply to you. These disclaimers and limitations apply to Global Loyalty Organisation Ltd. and its parent, affiliates, related companies, contractors, sponsors, and their respective directors, officers, members, employees, agents, content providers, licensors, and advisors.
The content and its compilation, created by Global Loyalty Organisation Ltd, are the property of Global Loyalty Organisation Ltd. and cannot be reproduced without prior written permission.
