The initiative is designed to provide added value to Vodafone customers by offering exclusive perks, discounts, and partner deals accessible via the My Vodafone app. The “Thank You” loyalty programme is available to all Vodafone subscribers in Greece at no additional cost. Every month, customers can access new rewards through the app, ranging from promotional deals at local retailers to digital coupons and buy-one-get-one-free offers.

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GLOVodafone Greece has announced a new phase of its customer loyalty initiative, offering monthly rewards to subscribers through its “Thank You” programme. The initiative is designed to provide added value to Vodafone customers by offering exclusive perks, discounts, and partner deals accessible via the My Vodafone app.
The “Thank You” loyalty programme is available to all Vodafone subscribers in Greece at no additional cost. Every month, customers can access new rewards through the app, ranging from promotional deals at local retailers to digital coupons and buy-one-get-one-free offers.
One of the most popular features is the availability of one-plus-one deals, including complimentary beverages, such as free coffee with a purchase. In addition, the programme includes exclusive discounts across a variety of partner businesses in sectors like retail, dining, travel, and personal care.
To access the rewards, subscribers simply open the My Vodafone app and navigate to the “Thank You” section. Offers are tailored to individual users and are refreshed regularly, providing customers with a personalized experience based on their preferences and location. Redemption is fully digital, with no need for printed vouchers.
According to Vodafone Greece, the revamped programme is part of a broader effort to enhance digital engagement and strengthen relationships with its subscriber base. By offering tangible, everyday benefits, the company aims to increase customer satisfaction and reduce churn in a competitive telecommunications market.
The strategy also encourages greater use of the My Vodafone app, which serves as a hub for managing mobile services, accessing support, and now, unlocking exclusive rewards. This aligns with wider trends in the telecom industry, where companies are using loyalty platforms to drive app usage and customer retention.
With this latest development, Vodafone Greece joins other telecom operators in Europe that are focusing on loyalty-based customer engagement. By offering personalized, app-based perks that are relevant and recurring, the “Thank You” programme positions Vodafone as a provider that delivers more than just connectivity.
Vodafone has indicated that additional features and expanded partner collaborations may be added in the future, potentially including gamified experiences, seasonal promotions, and enhanced reward tiers.
For now, Vodafone Greece subscribers can look forward to receiving new rewards each month simply by using the app—making loyalty a more rewarding part of their everyday mobile experience.
Source: Vodafone Greece.
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