Debuting on International Rum Day, the programme rewards frequent guests with cocktails, appetizers, discounts, and exclusive event access—while Casa Bacardí adds perks like rum tastings and Cigar Room privileges, blending dining, mixology, and Puerto Rican rum culture.
(Image Source)
GLOLa Central by Mario Pagán, the contemporary tropical steakhouse located at Distrito T-Mobile, has unveiled the La Central Social Club through a new partnership with Casa Bacardí. The initiative, launched on International Rum Day (August 16), is designed to reward loyal guests with exclusive perks while celebrating Puerto Rico’s rum heritage.
The Social Club introduces a tiered rewards system that begins from the fourth visit. Members can enjoy complimentary cocktails and appetizers, special dinner discounts, and access to private events. Registration is managed via OpenTable, with benefits available Monday through Thursday between 5:00 p.m. and 7:30 p.m.
The launch event featured live music and signature cocktails crafted by mixologist Kenny Méndez, underscoring the collaboration’s focus on gastronomy, mixology, and cultural experiences.
As part of the alliance, Casa Bacardí is extending additional incentives to visitors of its iconic distillery. Guests presenting their entry ticket at La Central receive preferential rates for rum tastings, discounts on dinner bills over $100, and exclusive access to the restaurant’s private Cigar Room.
Ana Soto, Digital Marketing Coordinator at Casa Bacardí, highlighted the collaboration as a way to expand the spirit of International Rum Day: “This partnership allows us to extend the Casa Bacardí experience beyond the distillery, offering rum tastings, Cigar Room privileges, and exclusive dining benefits at La Central.”
La Central itself is a multisensory dining destination, combining Puerto Rican culinary traditions with a vibrant setting. Its centerpiece copper rum still, open charcoal kitchen, and live music stage create a theatrical atmosphere, while its cocktail programme includes creations such as “Jardín de Edén,” “Mete Caña,” and the rum-smoked “Ron y Tabaco.”
With the Social Club, La Central aims to deepen guest engagement, turning regular visits into an elevated experience that blends food, music, and the island’s legendary rum culture.
Source: Casa Bacardi
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